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Best CRM with Email Marketing for Small Businesses: A Practical Guide

Small Business Success

Best CRM with Email Marketing for Small Businesses: A Practical Guide

A CRM with email marketing helps small businesses keep contact history, deal notes, and follow-up campaigns connected in one place without the complexity of enterprise tools. The challenge isn’t finding a platform with the longest feature list. It’s choosing one that your team will actually use

Marketing Success
The Ultimate Content Calendar and How to Use It

If you want to take your content marketing strategy to the next level, you’ll need a plan. A key part of any content marketing plan is a content calendar. This tool helps your business manage all its content marketing efforts. Using a content calendar doesn’t have to be complicated. You just need it to contain the information […]

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Small Business Success
Moving Beyond Excel or Notes: Essential Tips for Streamlining SMB Operations

When you started your business, you only had a handful of customers. It made sense to store and manage their details in an Excel spreadsheet. But as your company grew, so did your customer base. Today, you or your sales reps have to scroll through hundreds (if not thousands) of rows in a spreadsheet to […]

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Marketing Success
Are you ready for marketing automation?

While the benefits of marketing automation are clear (read this if they’re not), marketers and business owners must still take steps to ensure their company is ready for marketing automation before beginning to use it. In this article, we’ll look at some of the factors you should consider before beginning your marketing automation strategy. We’ve […]

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Customer Experience
Fostering a Customer-Centric Strategy: Your Guide to Delighting Customers in 2024

Are you looking for ways to minimise churn rates and win more loyal customers? Or perhaps, you want to boost the return on investment (ROI) of your marketing and sales efforts? In either case, overly pushy sales tactics won’t get you too far in a competitive market where your potential customers have a sea of […]

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Customer Experience
Leveraging Customer Feedback Loops for Enhanced Understanding of Customer Needs

What happens when businesses stop listening to their customers? Better competitors replace them. Blackberry, Yahoo!, MySpace, and, more recently, Facebook are classic examples. The data confirms it: 80 percent of customers prefer working with companies that offer a personalised user experience that aligns with their customer preferences. To create new products and services that solve […]

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CRM Best Practice
Act! Channel Partner Spotlight – TendenZ

TendenZ has been a trusted Act! Certified Consultant for over 25 years, not only delivering CRM solutions; but striving to be a long-term partner for Act! customers. This highly engaged level of service continues to grow TendenZ’s knowledge, experience, and expertise which ultimately empowers the success of its customers. With certified Act! CRM consultants, marketing […]

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Small Business Success
8 smart tactics to find and close new clients for your SMB

What’s the biggest challenge you’ve faced as an SMB business owner? It could be finding skilled and passionate professionals for your company or ensuring regular cash flow with limited funds. But the single greatest challenge that can stifle your SMB or startup is getting clients. Unlike established global corporations, you may not be able to […]

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Act! Product Spotlight
3 Key Benefits of Using Webforms for Your Business

Did you know that web forms can significantly impact your business success? A well-designed multi-step form has been shown to convert a remarkable 53% of site visitors into leads (Venture Harbor). Marketers utilise web forms to complete orders, gather customer information, and collect valuable leads, with 28% of them recognizing the positive impact of the […]

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Sales Management
Lead generation and nurturing best practices for SMBs

A customer passes through multiple stages before finally purchasing your products or services. That means a sale is an outcome, not a sudden event. To boost sales, you must optimise the sales funnel and ensure every stage feeds the other until the eventual conversion occurs. This is why modern businesses invest in lead generation and […]

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Act! Product Spotlight
Streamline Your Online Events with Link2events+

Hosting online events like webinars, training sessions, or networking meetings can be great for business. The only problem is that organising them can be a job in itself. Well, if you’re an Act! Premium Cloud user, there’s good news! Link2events+ is here to simplify the entire process for you. As an online event management solution, […]

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Act! Product Spotlight
Transform Your Meeting Scheduling Process with Link2calendar

We know that booking meetings with prospects can be a time-consuming ordeal. The back-and-forth emails to find a mutually convenient time can quickly drain your productivity. That’s why scheduling tools like Link2calendar have gained immense popularity, offering a variety of benefits to streamline the process. Here’s why Link2calendar should be your go-to scheduling tool: Empower […]

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Small Business Success
A Guide to Building a Referral Network for Your SMB

Every business, big or small, needs a steady influx of new customers. Building trust, as well as building relationships, is crucial to establishing brand awareness and authority to keep your business top of mind and generate more revenue. However, most small and midsize businesses can’t afford expensive advertising campaigns to attract potential clients. Wouldn’t […]

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