Act! Upgrade Center

Using an older version of Act!? There’s never been a better time to upgrade! Check out what’s new since your version, explore the benefits of integrated CRM and email marketing, learn about the risks of outdated software, and find out why thousands of Act! users like you have made the leap to an Act! subscription!

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Explore the Top 5 Reasons to Upgrade

Explore the Top 5 Reasons to Upgrade

1. New Features
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Access to hundreds of new features and enhancements

Unlock the full potential of Act! and achieve your goals with automatic access to the latest product innovations and usability enhancements.  Experience integrated email marketing, robust Outlook and Google integration, interactive quotes, online appointment scheduling, accounting integration, the all-new Act! Mobile, and more.

See it for yourself (9 min)

Act! Marketing Automation

Go beyond basic CRM—create and automate emails, reminders, and campaigns right inside Act!. Save time, stay connected, and turn engagement into revenue by prioritising the leads that matter most.

  • Ready-to-use templates for emails and landing pages
  • Automated workflows triggered by your criteria
  • Actionable insights with real-time metrics and prioritisation

Learn more about Act! Marketing

See Act! Marketing in action

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Act! Insight

Put next-level reporting at your fingertips. Get instant visibility into sales, team performance, and business health with interactive dashboards you can use out of the box—or customise to fit your unique goals.

  • Interactive dashboards with pre-built and customisable charts
  • Performance metrics for sales, teams, and the business overall
  • Flexible options to sort, filter, and personalise views

See Act! Insight in action

Sales Pipeline Management

See your pipeline like never before. Act! Sales Pipeline Management gives you a visual, interactive view of your opportunities so you can quickly see what’s in your pipeline, how deals are progressing, and where to focus your efforts.

  • Pipeline dashboard for instant visibility into deals and stages
  • Drag-and-drop Kanban board to update opportunities in real time
  • Customisable KPIs to measure performance the way you work

See Sales Pipeline Management in action

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Act! Mobile

Stay connected anywhere. Act! Mobile gives you instant access to customer data on the go—helping you stay prepared, respond faster, and deliver better customer experiences. Best of all, it’s included with an Act! Cloud subscription at no additional cost.

  • Access & update info from anywhere, anytime
  • Capitalise on opportunities the moment they arise
  • Exceed expectations with faster, more responsive service

Learn more about Act! Mobile

See Act! Mobile in action

Outlook Integration

Work smarter right from Outlook. Act! Sidebar for Outlook embeds key CRM functionality directly into your inbox—saving time, eliminating app-switching, and giving you instant context on every email.

  • Embedded toolbar to access Act! functions inside Outlook
  • Archive emails from known contacts into Act!
  • Create new records for unknown Outlook contacts on the spot

Learn more about Act! Sidebar for Outlook

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And More!

And that’s not all! Act! delivers a modern, personalised UI with flexible dashboards, powerful custom tables, performance and productivity enhancements, and ongoing compatibility updates—all deployable in the cloud or on-premises. With Act! Advantage, you also get integrated quoting, forms, surveys, event management, and a customer portal—bringing CRM, marketing, and front-office tools together in one seamless solution.

See what’s new since your version

2. Act! Advantage
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Work Smarter with Act! Advantage

Unite your CRM, marketing, sales, website, and business apps in one all-in-one front-office solution. Access everything online with secure cloud hosting, automatic updates, and nightly backups—no IT hassles, just productivity and peace of mind.

See it for yourself (9 min)

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CRM & So Much More

Introducing Act! Advantage—a comprehensive new suite of marketing, sales, and productivity tools designed to help you grow smarter, close deals faster, and work more efficiently—all while using the Act! you know and trust.

With Act! Advantage, you’ll:

  • Capture more opportunities with integrated tools like web forms, surveys, appointment scheduling, event management, and built-in e-marketing to create and track customer communications with ease.
  • Accelerate your sales pipeline with interactive quotes, automated follow-ups, customisable processes, and intelligent reporting.
  • Work smarter and save time with mobile access, accounting integration, and workflow automation to streamline day-to-day tasks.

For as little as £21/month*, you can unlock these powerful features using your existing database. Plus, your custom fields, layouts, and data transfer seamlessly, so you can hit the ground running.

On-Demand Webinar

What’s New in Act!—Unlock the Power of Act! Advantage

Discover Act! Advantage—the all-in-one front-office solution built to help you work smarter, stay organised, and grow your business. In this session, Act! CEO Bruce Reading and Act! leaders share the latest updates, showcase powerful new features, and preview what’s ahead on the product roadmap.

Watch the recording

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3. Compatibility & 64-bit Architecture
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Compatibility with current business tools & modern architecture

Capitalise on the inherent benefits of today’s 64-bit hardware and operating systems – gaining full access to all available system memory for superior speed, performance, and scalability.

See it for yourself (2 min)

New 64-bit Architecture – Windows & Web

The latest version of Act! capitalises on the inherent benefits of today’s 64-bit hardware and operating systems – gaining full access to all available system memory for superior speed, performance, and scalability.

Multi-task, perform high-load functions, and support large files and data sets without memory issues via access to virtually unlimited RAM with a 64-bit native application vs. 4GB with a 32-bit application.

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Windows® 11 & Office 2021 Compatibility

Run the latest version of Act! on Windows® 11 for the latest usability and security enhancements from Microsoft®. Additional compatibility updates include support for Office 2021 and SQL Server 2022.

Your Act! subscription ensures ongoing compatibility with current hardware, software, and operating systems for maximum productivity and peace of mind.

Microsoft ended support for Windows® 10 on October 14, 2025.

As a result, Microsoft is no longer providing security updates, bug fixes, or technical assistance for Windows 10. Continuing to use Act! on Windows 10 after this date may result in increased risk of security vulnerabilities, data loss, or system errors; limited ability to troubleshoot issues; and lack of compatibility with future security updates or newer hardware. Learn more

To avoid potential disruptions, we strongly recommend upgrading to a supported version of Act! or moving to Act! in the Cloud. For additional information, and to check which version of Windows or Act! you’re using, click here.

4. Risks of Outdated Software
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Avoid the risks of outdated software

Protect yourself from the threats and pitfalls inherent in using unsupported software. Avoid potentially risky and costly situations involving security, data integrity, and business continuity by always running a supported version or by moving to Act! in the Cloud.

See it for yourself (3 min)

Using an old version of Act!?

If you’re running Act! v25 or earlier, your software is no longer supported, which means you’re not receiving critical feature and security updates that help ensure compatibility with current operating systems and business platforms.

An upgrade to the latest version or Act! in the Cloud is strongly recommended.

Your Act! data may be at risk. Here’s what you need to know.

Act! 25 and Earlier – Retired

If you’re running Act! v25 or earlier, your version is no longer supported. This means the software no longer receives updates, security patches, or technical support from Act!, and may not be compatible with current or future versions of Microsoft® Windows or SQL Server®. While your version of Act! may still function in its current environment, it is increasingly vulnerable to security risks, performance issues, and compatibility failures as surrounding 3rd-party technologies evolve. 

Windows 10 End of Support – October 14, 2025

Microsoft ended support for Windows® 10 on October 14, 2025. As a result, Microsoft is no longer providing security updates, bug fixes, or technical assistance for Windows 10. Continuing to use Act! on Windows 10 after this date may result in increased risk of security vulnerabilities, data loss, or system errors; limited ability to troubleshoot issues; and lack of compatibility with future security updates or newer hardware.

SQL Server 2014 – Extended Support Ended July 9, 2024

If your version of Act! relies on Microsoft SQL Server® 2014 (as is the case with Act! v23 and earlier), your database is no longer protected—Microsoft officially ended extended support for SQL Server 2014 on July 9, 2024. This means there are no more security updates or bug fixes, and your data is at greater risk of breaches, data loss, or unauthorised access.

Top 5 Dangers of old software

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Lack of compatibility with current business platforms

Don’t get left behind on retired platforms. Ensure the vital solutions you rely on every day work with the latest hardware, operating systems, and browsers.

No access to critical software updates and fixes

Using unsupported software means you no longer have access to updates and upgrades, including critical defect fixes or security patches.

02
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Disruption to your business

Avoid revenue loss and customer dissatisfaction that come along with potential downtime caused by out-of-date, unsupported software.

Risk of security vulnerabilities

Using up-to-date software on supported hardware, operating systems, and browsers helps strengthen your overall security profile.

04
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Loss of access to critical customer and sales data

Your customer data is your most valuable asset. Ensure you always have access to the information you need by to run your business by using supported software.

Is my version of Act! supported?

If you are running Act! v25 or earlier, your version of Act! is no longer supported, and you’re no longer receiving critical updates that ensure continued access to Act!. An upgrade to a supported version is strongly recommended. For a full list of retired versions, click here.

Retired Versions*

Act! Pro v24 and Earlier
Act! Premium v25 and Earlier

*These versions are no longer receiving critical updates!

Supported Versions

Act! Premium v26 and v27

5. Subscription Benefits
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Access to exclusive subscription benefits that keep you Current, Covered, and Connected

Optimise your entire experience with Act! via a comprehensive subscription plan. Stay current on the latest products as they’re released, access the help you need when and how you need it, and gain access to exclusive services for maximum peace of mind.

See it for yourself (2 min)

Stay current with access to product updates and upgrades as they’re released.
  • Access to new versions of Act! when they’re released
  • All product updates and enhancements
  • Ongoing compatibility with evolving business tools
Stay covered with valuable customer success resources at your fingertips.
  • Expert technical support
  • Online training resources and extensive Act! knowledgebase
  • Onboarding assistance, including Act! database migration
Stay connected to hundreds of apps that extend the power and reach of Act!.
  • Integrate with popular business tools, including Quickbooks, Outlook, Slack, and more.​
  • Access to the Act! mobile app
  • Access to subscriber-only features like Act! Marketing, interactive quotes, online appointment scheduling, accounting integration, and more.​

On-Demand Webinar

Have you seen Act! lately?

Catch the replay of this information-packed session where the Act! team shares the latest business updates, unveils new product innovations, and demonstrates how to get the most from Act!.

See the benefits of upgrading to the all-new Act! v27 or Act! Advantage, our all-in-one cloud solution, with demos of powerful new reporting, marketing, Outlook, mobile, and sales management features. Plus, discover why staying current with an Act! subscription is the best way to ensure business continuity and future-proof your business.

Watch the recording

The Future is Now – Don’t Get Left Behind!

Don’t put yourself at risk by running an old version of Act!. Now is the time to upgrade.

To learn more about your upgrade options, call us at Call 020 3835 275 or contact your Act! Certified Consultant.

Call 020 3835 2755