Welcome to the Act! Blog

Most Popular

Best SugarCRM Alternatives for Small Businesses: How to Choose the Right CRM

Small Business Success

Best SugarCRM Alternatives for Small Businesses: How to Choose the Right CRM

SugarCRM alternatives are CRM platforms that small and midsize businesses consider when SugarCRM’s complexity, cost, or implementation overhead no longer fits how the team works. This guide covers how to define what your CRM must do, how to compare alternatives

Marketing Success
The Benefits of Smarketing and How to Implement it

The harmonious coexistence of sales and marketing teams is fundamental for any growing business. The two must cooperate to capture, nurture, engage, and eventually convert leads without running into conflicts of their own. However, since they work a bit too closely with one another, conflicts are not uncommon. Sales teams are known to complain about the poor […]

Read more
Marketing Success
Automating Your Marketing Analytics: How to Do It Right

In an ideal world, your target customers would be upfront about why they engaged (or didn’t) with your latest marketing campaign. But the reality? It’s starkly different. You’ve got to decode their likes, dislikes, interests, and preferences and implement campaigns that resonate with them. What if there were a way to eliminate this guesswork? That’s […]

Read more
Small Business Success
Adopting AI for small businesses: Key challenges and best practices

Embracing artificial intelligence (AI) solutions is quickly becoming the norm for organizations that want to enhance operational efficiency. While enterprises have been at the forefront of AI adoption, small and mid-sized businesses (SMBs) are catching up fast. According to a recent survey, 75 percent of small businesses already use AI solutions. Also, over 90 percent […]

Read more
Marketing Success
The future of AI in marketing

Did you know that 59 percent of marketers believe artificial intelligence (AI) will revolutionise the marketing industry? Based on what we’ve seen since the launch of ChatGPT in late 2022, it’s hard to challenge this opinion. Generative AI tools like ChatGPT, Bard, Gemini, MidJourney, and many others have transformed how marketers think and approach their […]

Read more
Act! Product Spotlight
Introducing Act! Premium v26

For any small to medium-sized business, every resource counts, and productivity is the key to leveraging these resources for success and growth. That’s why we’re thrilled to announce Act! Premium v26. Featuring a refreshed calendar design, the introduction of AI in Act! Marketing Automation, and enhancements to the Act! Sidebar for Outlook, Act! Premium v26 […]

Read more
Sign up for the Act! newsletter

Sign up now to receive the latest small business news, tips, and advice.
Act! Product Spotlight
Stay productive from anywhere: Introducing Act! Mobile

In today’s fast-paced world, the performance, usability, and accessibility of mobile apps have never been more crucial. With users constantly on the move, having a reliable and efficient mobile app can make all the difference in staying connected and productive. Whether it’s for personal use or business, a well-designed mobile app ensures seamless access to […]

Read more
Small Business Success
Managing hybrid workspaces: 5 things every business should know

Remember when companies used to think remote working was impossible, and team collaboration could only happen in face-to-face meetings? How times have changed. Last year, while the coronavirus pandemic unleashed a wave of unprecedented challenges, especially for small businesses, it also forced companies to adapt in ways they never thought possible. Thanks to ubiquitous connectivity, […]

Read more
Small Business Success
Key interpersonal skills for business leaders and managers

“Interpersonal skills” is an umbrella term for how you build rapport, or communicate and interact with others. These are the skills that enable you to work with and lead team members. They also help you build strong relationships and keep your team performing at its best. When it comes to business interpersonal skills, the […]

Read more
Small Business Success
6 productivity and time management tips for entrepreneurs

Do you know the biggest trait of successful entrepreneurs and business owners? They ruthlessly guard their time and focus on their goals while multitasking and getting things done. But, running a business means you can’t completely escape daily administrative and repetitive tasks. Add to that the constant barrage of phone calls, social media updates, and […]

Read more
Small Business Success
How to build and manage a team effectively: The small business owner’s handbook

What’s the secret to building a successful small business? Of course, there’s no universally acceptable answer to that question. But, ask any SMB owner, and they’ll tell you how their team members are their most valuable assets. Case in point: Employees who are energised and excited about their work are 31 percent more likely to […]

Read more
Sales Management
Personalisation in Sales Outreach: How to Do It Right

You’re taking a break for lunch in the middle of a busy workday and open your inbox, only to find two new sales emails from unknown senders. The first one starts with a run-of-the-mill promotional sales pitch. The second email opens with a reference to your recent LinkedIn post, connects it to your pain […]

Read more
Small Business Success
The SMB Owner’s Guide to Navigating Sales During Economic Uncertainty

Today’s CEOs believe there’s a 24 percent likelihood that their companies will be exposed to macroeconomic volatility in the next 12 months. Business leaders also believe that there’s a 24 percent chance inflation will be a key threat to their companies during the same period. An economic downturn has been a looming threat for businesses […]

Read more