CategoriesIntroducing Act! Advantage: CRM & So Much More
What’s New in Act! Mobile: Smarter Features for On-the-Go CRM
How a full front-office solution increases team collaboration for SMBs
How to scale a business: Strategies for growing your SMB effectively
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How Many Systems Are You Paying For?
As your small business grows, so does the number of systems or tools that you use. A separate platform for email, another for CRM, a plugin for lead capture, a scheduling platform, and tools for surveys and project tracking. Individually,
Small Business Success
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What is a spam complaint, exactly?
When you send email to major inbox providers like Gmail, Microsoft, or Yahoo/AOL, your recipients have the option to click... -
Why Hard Bounces Occur and What to Do About Them
When you send an email that your recipient’s email server can’t deliver, it sends back a failure response called a... -
What is a Spam Trap?
A spam trap is an email address owned by blacklist operators or reputation tracking networks specifically designed to catch spammers.... -
What’s the difference between email marketing and marketing automation?
Email marketing is pretty much limited to email, which can’t give you a broader insight into customer preferences and behavior.... -
How to Create a Customer Journey Map
We have covered the powerful process of customer journey mapping in a series of articles which include details on what a... -
CRM: On-premises or Cloud?
Everyone’s talking about the cloud as the place for storing data and running applications. Recently the direction of travel and... -
Act! Channel Partner Spotlight – Keystroke.ca
Toronto-based Keystroke.ca strives to inspire and support its clients’ ongoing success through quality business solutions. It began as a local... -
6 ways to jump-start business growth in 2022
As much as we all want to kick off 2022 on the right foot, many small businesses (SMBs) still face... -
How to Close a Sale: 5 Powerful Closing Techniques
For every salesperson, closing a deal is the ultimate goal, and for obvious reasons. Not only do sales generate revenue... -
4 email marketing metrics you should be tracking
If you’re not sure whether your email marketing campaigns are delivering results, you need to ask yourself two questions. First,... -
Should you use chatbots for your small business?
Chatbots have been around in various forms since 1966. Only recently have companies learned to use them for numerous... -
How CRM keeps your business engine running during another COVID-19 winter
In the early stages of the pandemic, many small businesses had to shut their doors. But others found creative ways...
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