Act! Premium

Affordable and easy to use, Act! Premium is purposeā€built to help individuals, sales teams, and small businesses get organized, maximize productivity, and achieve sales and marketing greatness.
  • Know Your Customers
  • Propel Productivity
  • Make Insightful Decisions

Know Your Customers

Know every detail about your contacts and customers, so you’re informed and prepared for every interaction. Quickly access and edit rich customer information – from anywhere!

Be Prepared

Maintain a complete view of your prospects and customers, including associated notes, history, activities, documents, and opportunities in one organized place.

Tailor Your Interactions

Organize your customers and prospects by grouping similar contacts so you can deliver targeted email marketing messages or sales offers to select customer segments.

Manage Your Day

Easily prioritize and track phone calls, meetings, to-dos, and emails for yourself or your team so you can make the most of your day.


Propel Productivity

Seamlessly interact with the business and social tools you rely on so you can efficiently manage your day and quickly prioritize your activities. Easily automate best practice processes to maximize your time and work smarter to accomplish more.

Advance Your Sales

Complete activities in each stage of the sales process to keep deals moving – track call-backs, products, meetings, emails, and more.

Automate Best Practices

Save time and drive consistency by automating sales processes and follow-up activities based on dynamic criteria you define.

Maximize Efficiency

Seamlessly interact with the business and social tools you rely on every day and collaborate with teammates to drive new business and deliver an outstanding customer experience.

Stay Connected

Stay connected to your business by accessing key Contact, Opportunity, and Calendar details from your iPhone®, iPad® or Android™ device. Or, work offline and sync data when connected.


Make Insightful Decisions

Intelligent Call Lists¹, detailed reports, and actionable dashboards give you dynamic, up-to-date insights at any time, so you know what to do next.

Assess Your Progress

View a visual representation of critical business metrics so you can make strategic adjustments based on individual, team, and company performance.

Extend Your Reach

Intelligently segment your target list, then create and send relevant, engaging email campaigns – all from within Act!.

Focus Your Follow-Up

Track your email marketing success with real-time campaign reporting, and focus on hot leads first with intelligent, prioritized Call Lists.

¹ Additional fee required.

A subscription to Act! Premium includes:



You’re current with access to product innovations, feature enhancements, and compatibility updates.


Customer Success

You’re covered with valuable resources at your fingertips, including expert technical support¹ and digital-self-help.



You’re connected to hundreds of popular tools and apps that extend the power and reach of Act! Premium.