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Welcome to the Act! Blog!

Learn how to establish, build, and nurture customer relationships with our latest sales, marketing, and customer success trends and insights

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  • Hesitant about email marketing? You’re probably already doing it.

    Are you hesitant to use email marketing because it feels intimidating? You’re not alone. Many of our customers have expressed the same reservations – that email marketing seems too complex and expensive and likely requires extra staff or skills to execute it effectively. Ironically though, as we dig a bit deeper into how they communicate […]

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  • Act! Channel Partner Spotlight – Act Today

    Time is a finite resource for businesses, and teams today can feel overwhelmed trying to balance everyday tasks with growing expectations and long-term business goals. Fortunately, the dedicated team at Act Today has the experience and knowledge to help businesses of all sizes and skill levels adopt, implement and optimise innovative technology solutions to improve […]

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  • Do independent financial advisors really need CRM?

    If you’re an independent financial advisor, you might wonder if you really need customer relationship management (CRM) software. No matter what size your business is, chances are you can benefit from better efficiency through marketing and workflow automation as well as easy access to all of your client information in one place. Not only can […]

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  • Top 5 Reasons to Move to Act! in the Cloud

    Act! is a feature-rich, customisable solution that offers unparalleled flexibility to accommodate all the unique ways you do business. With Act! Premium Cloud, you always have instant online access to your data, no matter where you are, through a modern, secure AWS platform, and the peace of mind that comes with automatic upgrades. Are you […]

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    Real Estate CRM: A Complete Guide

    A recent study estimates that 87% of home buyers use a real estate agent. At the same time, 94% of those buyers reported that they were satisfied with their experience. Satisfied customers are often repeat customers who likely provide referrals, thereby making them crucial to the success of today’s real estate professionals. Investing in a […]

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  • 3 Ways Marketing Automation Improves Customer Experience

    Did you know that the estimated number of small businesses in the US is 31.7 million? Additionally, they make up 99.9% of all the firms in the US. Considering how many businesses are out there, you might be feeling stressed about how to get more customers when you have so many competitors.Fortunately, by using an automation […]

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    Client Communication: The Key to Profitable Real Estate Marketing

    The world of real estate is arguably one of the most competitive industries. With such a high earning potential, it’s no secret why this field is so competitive and cutthroat. Successful real estate agents have many things in common, but two traits stand out more than the others. The first is a need — a […]

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    How to boost insurance sales with marketing automation

    As every insurance agency knows, gaining consumer trust is one of the biggest challenges in the insurance industry. In fact, one study found that only 20% of customers think that insurers are trustworthy and will do anything to avoid paying a claim. Another study found that, among U.S. consumers, 17% have no trust at all.  […]

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  • How CRM gives insurance professionals a competitive advantage

    The insurance industry is fiercely competitive — but of course, as an insurance professional, you already know that. If you’re struggling to grow your business and capture more of the insurance market, it’s important to understand what’s holding you back so you can meet those challenges head-on. If you’re an independent agent or run a […]

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    Act! Channel Partner Spotlight – Softech Solutions

    Integrating new software solutions into your team’s operations can be costly and time-consuming for any size business. The dedicated team at Softech Solutions alleviates these burdens by working with businesses of all sizes and technical ability to adopt and integrate new technologies into their business operations quickly. Softech Solutions helps small and mid-sized businesses install […]

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  • Email marketing for nonprofits: Better results, less work

    It can be tempting to think an email marketing strategy is outdated and irrelevant. Some may say that nonprofits should focus more on upping their social media game to reach younger audiences. Of course, there’s no need to prioritise one over the other because a multi-channel marketing strategy is important for any organisation. And, believe […]

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    Act! Channel Partner Spotlight – Training Solutions

    No matter the size or scope of your business, having a helping hand to get new software up and running can make an onboarding process much easier. The dedicated professionals at Training Solutions Inc. have experience working with businesses of all sizes and skill levels, helping them adopt new technology solutions as smoothly and effectively […]

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