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Welcome to the Act! Blog!

Learn how to establish, build, and nurture customer relationships with our latest sales, marketing, and customer success trends and insights

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  • a tangled fishing reel

    The Hidden Cost of Fragmented Customer Data for SMB Sales Teams

    By Duston Santana, VP of Sales, Act!  If you’ve ever spent time fishing, you’ve probably dealt with a bird’s nest reel.  One bad cast, a little too much tension, and suddenly your fishing line is a tangled mess. Before you can get back to what you were trying to do, you have to stop and untangle everything. I see a lot of […]

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  • a compilation of stylized screenshots representing Act!'s AI History functionality

    Introducing Practical AI in Act!: A Smarter Way to Engage

    Act! is introducing a new wave of practical AI designed to help you work more efficiently and better prepare for every customer interaction. Our first step in this direction is AI History Summary, a simple yet powerful way to get instant context before reaching out to your contacts.  In many CRM workflows, preparing for a call or meeting […]

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  • CRM Onboarding for Small Businesses: How to Get Up and Running with Confidence

    Getting a CRM set up correctly from the start makes the difference between a tool your team uses every day and one that collects dust after the first week. The biggest barrier for most small businesses isn’t the software, it’s the time and confidence it takes to get organised, connected, and into a working routine.  […]

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  • an illustration depticting Act! with multiple integrations

    Best All-in-One Front Office CRM for Small Businesses: A Practical Guide

    Most small businesses don’t need another tool to integrate, they need one system that already does the work. An all-in-one front office CRM connects your contacts, sales pipeline, email marketing, scheduling, quotes, and payments in a single platform, so your team spends less time switching between apps and more time closing deals and serving customers.  This guide covers what a front […]

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  • Best Small Business CRM Software: Features, Pricing, and Implementation Guide

    If your leads live in five places, your follow-up lives nowhere. That’s how deals slip, renewals go cold, and “I’ll call them back” turns into next quarter.  A small business CRM fixes the real problem: not effort, but visibility. When every contact, conversation, task, and opportunity sits in one place, you can stop guessing who needs attention and start moving the […]

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  • Work Faster and Stay Organised with Act! Premium Desktop v27.1

    Every day, CRM users balance customer relationships, administrative work, and database maintenance, often spending valuable time on repetitive tasks that slow productivity down.  That’s why Act! Premium Desktop v27.1 focuses on simplifying the everyday work that keeps your business moving.  With new built in productivity enhancements, smarter data management utilities, and improved visibility across customer interactions, v27.1 helps […]

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  • Mobile CRM Apps for Small Businesses: Features, Benefits, and How to Get Started

    A mobile CRM app gives small business owners and sales teams access to contact history, tasks, notes, and deal updates from a phone or tablet — so follow-up happens in the moment, not after the fact.  For teams that spend time in meetings, on job sites, or between client calls, a mobile CRM is often the difference […]

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  • Best Affordable CRM Software for Small Businesses

    Affordable CRM software helps small businesses manage contacts, track deals, and automate follow-up without the cost or complexity of enterprise tools. But “affordable” can turn expensive fast once you factor in extra users, integrations, storage, and the admin time it takes to keep the system running.  The real challenge isn’t just finding a low monthly price. It’s choosing a CRM that […]

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  • Zoho CRM Alternatives for Small Business: Pricing, Features & Real-World Use Cases

    How We Evaluated These Zoho CRM Alternatives  We compared CRM alternatives based on the factors that matter most to small and midsize businesses: contact management, sales pipeline visibility, marketing automation, ease of use, onboarding, integrations, support, and total cost of ownership.  For a deeper look at how Act! compares directly to Zoho CRM, see our Act! vs […]

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  • The Future of Small Business CRM: Practical AI, Connected Systems, and Better Customer Experiences

    Small businesses are navigating the biggest technology shift since the rise of the internet.  The potential for Artificial Intelligence is staggering, almost unimaginable to think about. To say the AI has the potential to disrupt the software landscape across every industry is a laughable understatement. As with most disruptive technologies, there’s an enormous amount of noise surrounding what AI can actually mean for small and mid-sized […]

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  • Top Microsoft Dynamics Alternatives for SMBs: Features, Pricing, and Use Cases

    Act! is a strong Microsoft Dynamics alternative for small and midsize businesses that need CRM, marketing, contact management, sales pipeline tracking, follow-up reminders, onboarding support, and customer history in one platform. Microsoft Dynamics is often better suited to organisations that need deep Microsoft ecosystem integration and advanced enterprise workflows. Salesforce is useful for teams that […]

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  • Best GoldMine CRM Alternatives for SMBs: Features, Pricing, and Use Cases

    Act! stands out as a leading GoldMine CRM alternative for small and midsize businesses that want contact management, opportunity tracking, follow-up reminders, marketing automation, onboarding support, and customer history in one relationship management platform.  Salesforce is better suited for larger teams that need deep customisation. Zoho CRM is useful for budget-conscious teams that want a broad feature set. HubSpot […]

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