Act! Blog

Insights, trends and tips for your growing business.

 

Having a standardised sales process is of paramount importance for every business, but it can sometimes be hard to do. This article describes the steps that can be followed to make a standardised sales process and the different tips that can come in handy for companies looking to maintain an efficient sales cycle and to close more deals.

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The article begins by explaining what customer retention is and how it’s very important to retain customers for long-term success. It then mentions 5 of the most efficient customer retention tips and shows exactly how CRMs can make life easy for any business trying to better its retention rates.

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Marketing automation solutions provide modern marketers with the essential toolset to better manage leads and customer campaigns. But with so many solutions available to choose from, we’ve compiled in this article the different factors that should be considered prior to adopting a marketing automation software.

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The importance of customer service is paramount in the modern age. In this article, we shed light on how an improvement in the support department of a business can go a long way in ensuring better revenue streams. Some of the finest tips to provide a better customer experience are also shared.

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In May 2018, a new EU bill named the General Data Protection Regulation (GDPR) will take effect. It will have broad-sweeping implications for businesses worldwide. Here you’ll find everything you need to know about what GDPR is, and how to cope with it in 5 practical steps.

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Act! expert for over 20 years, Frédéric Foures of APSYS reveals how he was seduced by the software solution and why he has been a faithful advocate for so long.

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How to leverage your CRM to track your team’s productivity

To effectively manage a team, you must keep track of their activities. You can use your CRM to monitor your team’s productivity. It captures valuable data that aids managers in doing so. Read here how you can track and increase productivity by leveraging the metrics available in your CRM.

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The article talks about some of the most common misconceptions present in the minds of people when it comes to CRM software. It’s also mentioned exactly why these beliefs are ill-formed and what should be considered while choosing on a CRM solution.

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Having a standardised sales process is of paramount importance for every business, but it can sometimes be hard to do. This article describes the steps that can be followed to make a standardised sales process and the different tips that can come in handy for companies looking to maintain an efficient sales cycle and to close more deals.

Read more