by Act! Team | Oct 14, 2020 | Customer Experience
Customer satisfaction is essential to the success of a business. Without satisfied customers, you’ll constantly be having to chase down new customers, which could be an even harder task with all those negative comments flying around from dissatisfied customers. But...
by Act! Team | Oct 14, 2020 | Customer Experience
Can you remember the last time you had a great experience with a business—maybe one that went out of its way to ensure your products were delivered on time or sold you products that did what they were supposed to do? How about the last time a company let you down—like...
by Act! Team | Oct 14, 2020 | Customer Experience
As part of a series of articles we have written on customer journey mapping, we are introducing some techniques designed to help readers to create customer journey maps for their businesses. After familiarising with the concept of a customer journey map, the next...
by Act! Team | Oct 14, 2020 | Customer Experience
We have covered the powerful process of customer journey mapping in a series of articles which include details on what a customer journey map is, some different types of customer journey maps, and examples of effective customer journey maps. This article will cover...
by Act! Team | Oct 14, 2020 | Customer Experience
Loyalty programs can be powerful tools to keep customers coming back to your business and reduce your customer churn rate. This can increase overall sales. In fact, an Adobe report found businesses in the U.S. and Europe must bring in five to seven new customers to...
by Act! Team | Oct 14, 2020 | Customer Experience
Customer retention is as important for a business as customer satisfaction, if not more. To put things in perspective, a research conducted by folks over at Harvard Business School revealed that when companies improved their customer retention rates by 5%, their...
