Small Business Success

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How Many Systems Are You Paying For?

Small Business Success

As your small business grows, so does the number of systems or tools that you use. A separate platform for email, another for CRM, a plugin for lead capture, a scheduling platform, and tools for surveys and project tracking. Individually, these platforms solve specific challenges. Combined, they often create complexities, cost overruns, inefficiency, and data […]

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How to scale a business: Strategies for growing your SMB effectively

Small Business Success

Jawbone, Sprig, WeWork—what do these businesses have in common? Each company reached impressive heights of success before crashing down and becoming a cautionary tale for new startups. Aggressive growth, exacerbated operating costs, and intense competition—these are just a few factors responsible for the downfall of these companies. However, that doesn’t mean small business owners should […]

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What Is A Mobile CRM App (And How To Choose The Best One)

Small Business Success

Meet Jake, a sales rep on his way to meet a potential client. Before walking in, he pulls out his phone and opens his mobile CRM app to review the client’s purchase history, past interactions, and any unresolved issues—all in real-time. With the latest insights, Jake personalises his pitch and moves the deal forward. Without […]

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CRM vs. spreadsheets: What’s the right choice for your business?

Small Business Success

Spreadsheets can be a preferred data management tool for small businesses and startups. They’re often available for free (like Google Sheets and Microsoft Excel), and most people are familiar with how they work. But can you use an Excel sheet for customer relationship management (CRM)? While spreadsheets are suitable for organizing customer data, they […]

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AI prompt mistakes to avoid: How to get the best results from your AI tools

Small Business Success

If you’re running a business in 2025, you likely already use generative AI in some form. GenAI tools and chatbots like ChatGPT and Google Gemini have become integral to various use cases, from content creation to business planning. It isn’t surprising then that over 60 percent of businesses list GenAI among their top priorities over […]

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AI and SEO: Why SMBs Should Care About the New Era of Search Engines

Small Business Success

Is AI the future of search engine optimisation? This has been a topic of hot debate among marketers and business owners alike. OpenAI released ChatGPT in November 2022, and SEO has never been the same again. The generative AI-driven chatbot attracted 100 million monthly active users within two months of its release and became the […]

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The Key to Success for Professional Services: Staying Organised (+ How to Begin)

Small Business Success

Running a professional services business is no easy feat. Whether you’re launching a new firm or looking to take your company to the next level, you’ll face several challenges. For starters, entrepreneurs must find skilled professionals who have a knack for building client relationships. In a recent survey of decision-makers in the professional services sector, 96 […]

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The what, why, and how of social selling for your business

Small Business Success

With more than 5 billion users worldwide, social media platforms offer an excellent means for companies to connect with their target audiences. Because they are useful for lead generation and relationship building, social media channels are an indispensable part of any sales strategy for starting and growing a business. But here’s the thing—selling on social […]

Why and how to keep a centralised, clean customer database

Small Business Success

Most of the businesses maintain different databases for client information and it often becomes a nuisance to keep everything synchronized and well-managed. Exporting data from one platform to another and trying to resolve conflicts and dependencies can become really hard to do, especially when dealing with large amounts of data. It’s thereby a recommended practice […]

The best CRM for Real Estate

Small Business Success

In the world of real estate, the two most important things are the market prices and your client rolodex. Not much you can do about the former, but when it comes to managing relationships, every realtor has their own method. Some like to keep track of every interaction in their heads, while others will rely […]

How to improve Customer Experience with CRM

Small Business Success

In today’s technology dominated world customers are interacting with businesses differently than they have in the past. They’re more informed and socially engaged, posing a challenge to many businesses. And, for companies to win and retain their business, customers expect an excellent customer experience, not just good customer service. In fact, according to a Walker […]

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Adopting AI for small businesses: Key challenges and best practices

Small Business Success

Embracing artificial intelligence (AI) solutions is quickly becoming the norm for organizations that want to enhance operational efficiency. While enterprises have been at the forefront of AI adoption, small and mid-sized businesses (SMBs) are catching up fast. According to a recent survey, 75 percent of small businesses already use AI solutions. Also, over 90 percent […]

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Managing hybrid workspaces: 5 things every business should know

Small Business Success

Remember when companies used to think remote working was impossible, and team collaboration could only happen in face-to-face meetings? How times have changed. Last year, while the coronavirus pandemic unleashed a wave of unprecedented challenges, especially for small businesses, it also forced companies to adapt in ways they never thought possible. Thanks to ubiquitous connectivity, […]

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Key interpersonal skills for business leaders and managers

Small Business Success

“Interpersonal skills” is an umbrella term for how you build rapport, or communicate and interact with others. These are the skills that enable you to work with and lead team members. They also help you build strong relationships and keep your team performing at its best. When it comes to business interpersonal skills, the […]

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6 productivity and time management tips for entrepreneurs

Small Business Success

Do you know the biggest trait of successful entrepreneurs and business owners? They ruthlessly guard their time and focus on their goals while multitasking and getting things done. But, running a business means you can’t completely escape daily administrative and repetitive tasks. Add to that the constant barrage of phone calls, social media updates, and […]