Why Act!

Adaptable. Everywhere. Connected.

Act! is the flexible, proven choice of entrepreneurs, sales teams, and small and mid-sized businesses—and has been for over 30 years.

Why Act!

Enjoy the freedom to tailor your Act! experience

Why conform to a rigid CRM solution when you don’t have to. Act! is a perfect fit for your business and industry, because it’s flexible. Unlike other CRM solutions, you have the freedom to tailor an Act! experience to your needs—your adaptable, everywhere, connected workspace.

Finally, a flexible CRM solution that’s uniquely yours.

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Act! CRM works like you work, equipping you with a variety of configuration options—lightly personalized or completely customized. Modify layouts, edit 60+ fields, and add unlimited new fields. Set security rules by individual or team. Automate unique business or industry processes. Highly trained Act! Certified Consultants1 can help create your Act! experience.



Act! CRM goes where you go, enabling you to be productive from wherever you work—the office, home, or the road. Whether you’re online or offline, get to the details you need from your laptop, tablet, or mobile device. Sophisticated offline sync capabilities keep everyone in the business up to date and on the same page.

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Act! CRM likes what you like, keeping you connected to the tools and apps you love like Slack™, QuickBooks® Online, Shopify, and hundreds more. Automate workflow to save time and enrich your customer data—no coding or special skills needed. Direct integration with Outlook®, Google™, and Excel enables seamless interactions between Act! and business productivity solutions.

Rest-assured, Act! is the proven & trusted choice

Act! is the proven, trusted choice of entrepreneurs, sales teams, and small and mid-sized businesses—and has been for over 30 years. Act! helped establish the CRM category and has been leading the way ever since, acquiring over six million users in over 100 countries, so you know you’re in good company and in good hands. And while Act! is simple to learn and easy to use, we’re here to help with expert technical support2, digital self-help, and a vast network of Act! Certified Consultants1 if you need it.

Growing businesses since 1987

Don't take our word for it! See why our customers love Act!:

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