Act! Plans & Pricing

Save big!

Annual

Monthly

Plans Features

Pricing may change based on regional variations.

Starter

A great place to start!

$25
USD/user/mo
(billed annually)

Basic CRM & email marketing

10,000 emails/mo

Digital technical support
Starter
- Basic CRM:
  
  Customer management
  
  Groups & filters
  
  Task & activity management
  
  Opportunity tracking
  
  Sales process management
  
  Call lists & hot leads
  
  Analytics & reporting
  
  Office & Outlook integration
  
  Custom fields
  
  Contact import tool
- Basic email marketing:
  
  Email marketing
  
  170+ responsive templates
  
  Interactive template editor
  
  Email tracking & metrics
- 10,000 email sends/mo to unlimited contacts
- Digital-only support

Act! CRM

Essentials
Basic CRM + eMarketing

$15 $22
USD/user/mo
(billed annuallybilled monthly)
Includes:
- Relationship & Task Management
- Opportunity Management
- Email Template Library & HTML Editor
- Campaign Management
- Standard Reports
- Act! Companion Mobile App
- Data Import Tool
- Digital Support
- 2Gb Cloud Storage
- 2,500 Emails/mo
Most popular!

Professional

Everything in Starter, plus:
- Full-featured CRM:
  
  Account management
  
  Dynamic groups & filters
  
  Sales pipeline management
  
  Act! Insight analytics
  
  Google integration
  
  Data import tool
- Powerful Marketing Automation:HTML
  
  Turnkey campaigns
  
  HTML email editor
  
  Social sharing
  
  Landing pages
  
  Surveys
  
  Drip marketing
  
  Visual workflow designer
  
  Campaign calendar
  
  Deliverability & compliance tools
- 25,000 email sends/mo to unlimited contacts
- Standard Support plan

Most Popular - Best Value!

Act! CRM

Standard
Full-featured CRM + eMarketing

$30 $40
USD/user/mo
(billed annuallybilled monthly)
Everything in Essentials, plus:
- Office & Google Integration
- Dynamic Groups
- Dashboards & Analytics
- Integration with Popular Apps
- Team Management
- Marketing Automation (Optional)
- Digital & Phone Support
- 4Gb Cloud Storage
- 10,000 Emails/mo
Built for growth!

Premier

Everything in Professional, plus:
- Full-featured Marketing Automation:
  
  Marketing Automation to CRM workflow
  
  Response-driven nurture marketing
  
  Asset tracking
  
  Advanced lead capture
  
  Lead management & scoring
  
  Event marketing
  
  Website activity tracking
- 50,000 email sends/mo to unlimited contacts
- Premier Support plan

Act! CRM

Expert
Advanced CRM + eMarketing

$45 $55
USD/user/mo
(billed annuallybilled monthly)
Everything in Standard, plus:
- Advanced Sales Pipeline Management
- Custom Sales KPIs
- Custom Dashboards & Analytics
- Advanced Customization
- Custom Queries
- Marketing Automation (Optional)
- Priority Support
- 6Gb Cloud Storage
- 25,000 Emails/mo
Ultimate

Everything in Premier, plus:
- Advanced Marketing Automation:
  
  Progressive profiling
  
  A/B testing
- 100,000 email sends/mo to unlimited contacts
- Ultimate Support plan

Try it free

Compare Act! CRM plans

All Features

Some Features – Not Included

Expand all

Essentials

Standard

Expert

CRM

Relationship & Activity Management

Customer management

Task & activity management

Calendar

Notes & history

Companies

Relationship timeline

Secondary contacts

In-context maps & web info

Call List & Hot Leads

Notifications & alerts

Act! Companion - Mobile app

Welcome page - User productivity dashboard

Standard¹

Custom

Mail merge

–

Groups & Search

Search & lookups

Groups & filters

Dynamic groups

Standard²

Custom

Advanced queries

–

Opportunity & Pipeline Management

Opportunity management

Sales process management

Products & pricing

Sales pipeline management view

–

Sales KPIs - Standard & custom

–

Sales opportunity Kanban board

–

Reporting & analytics

Act! Insight - Dashboards & analytics

–

Standard³

Custom

Integrations

Office integration - Export to Excel/Word

Outlook integration - Contacts/Calendar/Email

–

Google integration - Contacts/Calendar/Email

–

Act! Connect - Integration with popular apps

–

Administration & customization

Preferences

User management

Layout designer

Custom Fields

Partial⁴

Custom Tables

$10
USD/user/mo

Platform & Technology

Data import tool

API

Cloud storage

2GB

4GB

6GB

Additional Cloud storage per 4GB

$5/mo

Marketing

eMarketing (Included)

Email sends/mo

2,500

10,000

25,000

Email marketing

170+ responsive templates

Interactive template editor

Email tracking & metrics

Turnkey campaigns

HTML email editor

Social sharing

Landing pages

Surveys

Drip marketing

Visual workflow designer

Campaign calendar

Team Management

Deliverability & compliance tools

Marketing Automation (Optional)

Marketing Automation to CRM workflow

–

$99/mo

Response-driven nurture marketing

–

Asset tracking

–

Advanced lead capture

–

Lead management & scoring

–

Event marketing

–

Website activity tracking

–

Progressive profiling

–

$149/mo
(includes $99 package)

A/B testing

–

Services & Add-Ons

Additional email sends

Add'l 2,500 sends/mo
$10/mo

Additional domain (per domain)

$50/mo

SMS - phone number + 500 sends/mo

$6²⁵/mo

SMS - per additional 500 sends/mo

$5/mo

Customer Support

Getting started webinars / Q&A

Self-service resources - Guides & video tutorials

Knowledgebase

In-product ticket submission

Web chat⁵

Product support by phone⁵

–

Product support via remote access⁶

–

Saturday phone support

–

Appointment setting

–

Voicemail call back

–

Priority queuing

–

Professional services⁷

$99/hr

¹ Excludes add/remove chart capabilities.
²Standard dynamic groups only; cannot create new dynamic groups.
³Standard charts and views only; cannot create new charts or views.
⁴Edit/delete only; cannot create new fields.
⁵US: M-F 7:00am-8:00pm Eastern; UK: 8:00am-8:00pm.
⁶Remote support is not available for users on Mac devices.
⁷Each Professional Services session is billed a minimum of one hour; no pro-rations or partial hour billing.

Big results. Small investment.

Starter

Starter

Essentials

Professional

Standard

Premier

Expert

Ultimate

Compare Act! CRM plans

Full-featured Act! Premium helps you build lasting relationships, close deals faster, and make informed business decisions. Add Act! Marketing Automation to optimize all the ways you communicate with prospects and customers to maximize engagement and drive business growth!