How to choose the best CRM solution for your business
While CRM solutions come in many shapes and sizes, they all have essentially the same aim – to help you collect, organize and understand key information about existing and would-be customers so you can do more and better business with them.
Much more than just a means of storing contact details, a Customer Relationship Management system is a powerful tool that enables even the smallest business to ‘punch above its weight’ when it comes to finding new leads, following up prospects and providing a better service.
However, these significant commercial benefits are lost if you fail to select the most appropriate CRM software for your business in the first place. In this guide you will learn how to choose a CRM system that’s right for you.
8 key things to watch out for when choosing a CRM solution:
Ease of use for staff members
Training and ongoing support
Third party integration
Customizable fields that can suit your business
Cloud based solution accessible from anywhere, on any device
Robust security and data protection for peace of mind
Transparent pricing, terms and conditions
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“Act! offers a total service package that has helped us grow, so I can whole heartedly recommend it to others.”
Micha Martin Lauterjung
CEO of Münchner Versorgungsmanagement AG