Act! CRM helps firm to engineer new sales opportunities

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By using Act! CRM to identify trends in their marketplace, this multi-disciplinary engineering firm has created new sales opportunities that have significantly improved its competitive position.

For nearly 70 years, KH Engineering has been designing and constructing ever more complex projects for the processing sector.

Founded in 1949, it has now grown into a 600-strong company that is able to master anything from an installation upgrade to building an entire plant from start to finish, anywhere in the world. “These projects are the greatest challenge,” says Business Development Manager Ronald den Toom, “but they are also the most exciting for us.”

Inevitably, any large scale processing facility takes years to complete and produces a mountain of data and analysis. To help them deal with all this information the company now uses Act! CRM, though that wasn’t always the case.

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"We compared various systems and chose Act! CRM because it’s extremely customizable and also incredibly user- friendly. In less than half a day you can get a handle on the entire system.”
Customer Results

Results

With Act! CRM, KH Engineering now has a clear, concise way to calculate potential sales opportunities, contributing further to the €150 million it already generates annually for the Ludan Group of which it is part.

Act! CRM allows the company to analyze trends in reports down to the smallest detail across sectors that include the chemical, pharmaceutical, petrochemical, storage and logistics industries.

Since Act! CRM is so easy to customize, it’s possible to quickly generate reports that provide management and shareholders with the information they need and are looking for.

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