Customer Experience
5 examples of simple customer retention strategies
For your business to grow and thrive you need to retain existing customers while continuing to acquire new ones. While the acquisition is what many businesses focus on, retention is critical to ensure you aren’t losing customers faster than you’re adding new ones to your customer base. It costs up to seven times more to […]
Continue Reading
Short Term Customer Service vs Long Term Customer Experience
Customer service is an almost universal aspect of modern business. Between the apps, web portals, online services and a simple desire to be available to clients, most companies have gone out of their way to have at least some form of help desk. Big or small, your team of customer service professionals are there to […]
Continue Reading
Designing Your Business’s Customer Experience
Customer experience (abbreviated “CX” by those in the design and marketing fields) has emerged as a core component of both large and small business success. The truth is that most small business owners are already customer experience experts. This deep understanding of your customer’s needs, and the experiences that keep them satisfied, is what keeps […]
Continue Reading
Drive Customer Engagement With Text Messaging and Act!
It’s well known that text messaging is a great way to communicate with friends and family but did you know that text messaging is also a great way to reach customers? Why SMS/text messaging Text messaging – also known as SMS – has been around for over 20 years, but it’s still the fastest, most […]
Continue Reading