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In This Podcast:

Bruce discusses the evolution of CRM and its impact on small business growth, as well as the functionality of Act!’s software, its adaptability to industry changes, and the importance of customer support and human engagement. The conversation also touches on building long-term customer loyalty and Bruce’s career journey in the software industry.

Join 800,000+ happy Act! users today

"The biggest upside of using Act! CRM at Landform is its incredible value for cost — offering the sophistication of enterprise-level CRMs like Salesforce or HubSpot at a fraction of the price."

"The initial set up of Act! was incredibly easy. A representative from the company helped transfer our old data into the new setup which was very straightforward."

"Act! is very easy to use and helps me stay organized for day-to-day tasks. It helps me stay on top of my sales funnel, and I really value the ability to send mass emails when I need to."

"I have been using Act! for over 20 years and love the customizable front end and the flexibility."

"I like the configurability of Act!. We have used it for over 15 years and tailored it to reflect the data we need."

"I really love the Marketing Automation which allows me to quickly and easily send email campaigns to targeted audiences."

"I've depended on Act! since the beginning. It remains the hub for managing the many relationships under my watch."

"The best tech support people!"

"I really like Act! because it is user-friendly, which significantly enhances my work efficiency. The intuitive design streamlines my daily operations, allowing me to maintain organization with ease. The initial setup was straightforward and easy, enabling me to get up and running quickly without any hassles."

"Act! is an affordable way to stay organized, track all client management, maintain touch points, and connect with clients so we don't miss sales."

"Act! saves me time and increases my productivity by having all my information for clients, and the tools to help, in one, easily navigable place."

"I have been using Act! for years and their database is the best. Their Customer Service is excellent and have been helpful through the years. I highly recommend this product!"

"Couldn't imagine doing my job without Act!"

"Customer Support team is knowledgeable and assists even when you don't quite know what you are asking as a non-IT person."

Looking for value? See how Act! compares.

Act! connects your entire front office and empowers you to get and stay organized, hit sales goals, and turn relationships into results. As an affordable all-in-one CRM software for small and midsize businesses, Act! provides more features for the price point. See for yourself!

$30

user/mo
billed annually

Act! Advantage Standard
A full-featured cloud-based CRM + Marketing solution

$100

user/mo
billed annually

Salesforce Pro Suite

Your savings with Act! 70%

$90

user/mo
billed annually

Sales Hub Professional

Your savings with Act! 67%

$299

user/mo
billed monthly

Keap Pro

Your savings with Act! 90%

$35

user/mo
billed annually

Zoho CRM Enterprise

Your savings with Act! 14%

Your savings with Act!

70%

67%

90%

14%

"It's a pleasure working with Act!"

"I consider Act! a solution partner that has helped me build my business. I couldn’t have done it without a strong CRM. I’ve tried others over the years, like Goldmine CRM (in the old days), Microsoft Dynamics (a disaster for me), and most recently Monday.com, and I always go back to my basics in Act! and get the job done. Updates have always been meaningful, especially incorporating its social media and marketing platform. Most helpful is its tech support. Reps answer questions thoroughly and are knowledgeable of Act! for both online and desktop applications."

Anthony N, Small Business Owner

G2 Review

You’ve got enough on your plate. Let Act! do the heavy lifting.

Get & Stay Organized

Get & Stay Organized

Centralize and secure your vital customer data in an organized and user-friendly interface. Configure to unique specifications, and access key customer information with ease in the office or on the road.

Turn Relationships Into Results

Turn Relationships Into Results

Leverage rich customer profiles to gain a deeper understanding of your relationships and deliver outstanding customer experiences that foster customer loyalty and drive repeat business.

Attract New Prospects

Attract New Prospects

Attract high-potential leads with integrated email marketing. Create professional-looking emails, landing pages, surveys, and newsletters that get the right message to the right audience at the perfect time.

Hit Sales Goals

Hit Sales Goals

Keep opportunities advancing and hit your sales goals with interactive quotes and robust opportunity management. Forecast with confidence via a visual sales pipeline and interactive dashboards.

Focus on What Matters

Focus on What Matters

Know exactly where to focus your time and resources with dynamic, real-time metrics and customer-specific insights, enabling informed decision-making across your business.

Get & Stay Organized

Turn Relationships Into Results

Attract New Prospects

Hit Sales Goals

Focus on What Matters

Why choose Act!

years in business

customer satisfaction

users worldwide

What Act! customers are saying

"Act! is like having an employee that you pay pennies a day, that’s there 24/7 and allows you to get things done faster."

Jay Ratcliff

President, Day Trade Fun

Buy CRM software that grows with your business.

Act! CRM isn’t just software – it’s your growth partner. Whether you’re a small startup or a growing business, our flexible, cost-effective plans ensure you get the right tools to scale efficiently.

Act! Advantage
Standard

$30

USD/user/mo
(billed annually)

Full-featured CRM & Mobile App
Basic Email Marketing (includes 2,500 sends/mo)
Office 365 & Gmail Integration
Standard Interactive Quotes and Payments + Online Appointment Scheduling
Standard Forms, Surveys, Website Chat & Event Management
Reports & Interactive Dashboards
Standard Support w/ Dedicated Onboarding Specialist
15 Gb Cloud Storage w/ Nightly Backups & Automatic Updates

We're with you every step of the way.

At Act!, your success is our priority, and we’re here to help make it happen. Unlike other CRMs that leave you to figure things out on your own, we provide personalized assistance from day one. You'll have a dedicated Account Manager (a real human, not a chatbot!) and free onboarding with your subscription by a team of experts ready to get you up and running fast.