Customer Success


Act! and Biddle

Act! CRM helps lean organisation stay in great shape

To become an ever-leaner organisation, you need to focus on your top priorities. By using Act! CRM, this supplier of climate control systems has been able to do that, and as a result has seen its business grow in Europe and across the world.

"Not only has our income increased, but so too has customer satisfaction and our efficiency. That’s down to Act! CRM. Nothing else can really account for it."

Mark Jousma
Biddle IT Coordinator



Real Estate



Act! Growth Suite








  • Act! CRM stores all Biddle’s client contact details and correspondence, including offers, task lists and new opportunities, which has created a central resource that’s easily accessible to employees.
  • Using Act! CRM, the company has a much clearer overview of current sales and upcoming opportunities, as well as production and logistics systems.

  • Thanks to Act! CRM, Biddle’s employees are benefiting from much higher levels of interaction than before, which has helped improve internal efficiency.
  • The company’s income has grown because Act! CRM has enabled much better service delivery, which in turn has led to greater levels of customer satisfaction.

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