Apple has been a market leader for quite a while now and it has been setting benchmarks against which devices of other companies are often gauged. Even though Windows-based laptops have historically been known to be preferred over Mac laptops, studies have indicated that the trend is changing. Whether we talk about smartphones and gadgets (iPhone, iPad) or laptops, Apple users around the world are increasing exponentially with every passing year. However, many CRM software companies still don’t have optimised tools that run on Mac operating systems, which can be disappointing.
Choosing a CRM for your Mac
Even though there aren’t as many Mac-optimised CRMs as there are Windows-optimised ones, there are still a few worthy options out there. While choosing a CRM software for Mac, make sure that you go for a company that offers a tool that’s optimised for your operating system along with meeting all the compatibility requirements.
Here are a few considerations to keep in mind while making the decision:
- Omnipresent compatibility with a cloud-based environment
- Seamless integration with third-party tools and applications
- Scalability to help your business grow
- Easy mobility
Act! CRM for Mac
Act! CRM contains all the aforementioned features and is a viable choice for Mac users looking to buy a state-of-the-art CRM that doesn’t lack in any department. It is flexible and integrates with hundreds of third-party applications including Google Contacts, Zendesk and FreshBooks using Act! Connect. It also offers mobility in the true sense via its secure cloud based infrastructure and comes with a very rich set of features including sales automation and a custom table manager.
Act! can be run via Chrome on a Mac device and its mobile app Act! Companion is compatible with Apple’s mobile devices including iPhone and iPad.