Revolutionizing Executive Recruitment with Act!
For over 34 years, Ken Loyd of kenloyd.com has used Act! to excel as an executive recruiter in the restaurant industry.
“Act! has been the backbone of my business, helping me manage 78,000 contacts and sending 15,000 to 20,000 emails every week—something I couldn’t have imagined doing manually.”
Ken Loyd
Executive Recruiter
Key Benefits
- Massive Contact Management: Act! enables KenLoyd.com to efficiently manage a database of over 78,000 contacts and 50,000 email addresses, revolutionizing how they organize and engage with clients and candidates.s
- Enhanced Marketing Capabilities: Using Act!’s integrated marketing automation, KenLoyd.com sends 15,000-20,000 emails weekly and creates personalized video emails and quarterly newsletters, significantly improving outreach and engagement.
- Dramatic Improvement in Efficiency: The transition from paper-based processes to Act! eliminated inefficiencies, with reminder features ensuring no appointments are missed and advanced searches enhancing outreach and segmentation.
- Increased Personalisation & Recognition: By combining Act!’s email marketing and video content, KenLoyd.com achieved open rates as high as 60%, boosting its brand within the executive recruitment industry.