Real Estate CRM Software

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Join 800,000+ happy Act! users today

"I have been using Act! for over 20 years and love the customizable front end and the flexibility."

"I like the configurability of Act!. We have used it for over 15 years and tailored it to reflect the data we need."

"I really love the Marketing Automation which allows me to quickly and easily send email campaigns to targeted audiences."

"I've depended on Act! since the beginning. It remains the hub for managing the many relationships under my watch."

"The best tech support people!"

Looking for value? See how Act! compares.

Act! connects your entire front office and empowers you to get and stay organized, hit sales goals, and turn relationships into results. As an all-in-one real estate CRM software, Act! provides more features for the price point. See for yourself!

$30

user/mo billed annually

Act! Advantage Standard
A full-featured cloud-based CRM + Marketing solution

$100

user/mo
billed annually

Salesforce Pro Suite

Your savings with Act! 70%

$85

user/mo
billed annually

SugarCRM Advanced

Your savings with Act! 65%

$35

user/mo
billed annually

Zoho CRM Enterprise

Your savings with Act! 14%

$249

user/mo
billed annually

Keap Pro

Your savings with Act! 88%

Your savings with Act!

70%

65%

14%

88%

"It's a pleasure working with Act!"

"I consider Act! a solution partner that has helped me build my business. I couldn’t have done it without a strong CRM. I’ve tried others over the years, like Goldmine (in the old days), Microsoft Dynamics CRM (a disaster for me), and most recently Monday.com CRM, and I always go back to my basics in Act! and get the job done. Updates have always been meaningful, especially incorporating its social media and marketing platform. Most helpful is its tech support. Reps answer questions thoroughly and are knowledgeable of Act! for both online and desktop applications."

Anthony N, Small Business Owner

G2 Review

Act! CRM software for real estate brokers helps you sell more properties.

Marketing Automation

Easier marketing.

Develop and maintain meaningful relationships with buyers and sellers using customized communications.
Benefit from easy-to-build email campaigns and customized email templates that are sent when specific triggers occur.

Lead Management Software

More leases and sales.

Act! is an easy-to-use real estate lead management software that allows you to manage your leads using a simple, out-of-the-box sales process or one you configure to fit your business.
Accurately forecast future pipeline and revenues.

Customer Management

Happier buyers and sellers.

Stay on top of your customers and leads by easily accessing personalized information about them including past purchases, home equity, and listing price information.
Improve customer service with a 360-degree view of every customer account.

Activity Management

Less busywork.

Eliminate time-consuming manual tasks and paperwork.
Customizable reports and easily accessible records help you stay organized and focused on the most important tasks.

Why choose Act!

Powerful CRM and marketing automation in one.

We understand the unique needs of small businesses.

Committed to your success, we’re here to help from day one.

years in business

customer satisfaction

users worldwide

What Act! customers are saying

“I’m good at what I do because I have an incredibly thorough system with Act! right at the core of my business.”

Gretchen Osgood

Realtor, Principal Broker, Hawaiian Isle Real Estate

“If I didn’t have it, I’d be lost. I wouldn’t know where to turn. My Act! as a resource is worth at least $500,000 to me.”

Hal Hanstein

President, Cardinal Realty Group

CRM software that grows with your business.

Act! CRM isn’t just software – it’s your growth partner. Whether you’re a small startup or a growing business, our flexible plans ensure you get the right tools to scale efficiently.

Act! Advantage
Standard

$30

USD/user/mo
(billed annually)

Full-featured CRM & Mobile App
Email Marketing (includes 2,500 sends/mo)
Office 365 & Gmail Integration
Interactive Quotes & Online Appointment Scheduling
Forms, Surveys, Website Chat & Event Management
Reports & Interactive Dashboards
Standard Support w/ Dedicated Onboarding Specialist
15 Gb Storage w/ Nightly Backups & Automatic Updates

We're with you every step of the way.

At Act!, your success is our priority, and we’re here to help make it happen. Unlike other CRMs that leave you to figure things out on your own, we provide personalized assistance from day one. You'll have a dedicated Account Manager (a real human, not a chatbot!) and free onboarding with your subscription by a team of experts ready to get you up and running fast.