Act! gives real estate businesses the tools they need to succeed.
Growing your real estate agency is easier than you think.
Act! includes powerful CRM and Marketing Automation tools in one, empowering you to manage your properties better, optimize your productivity and follow up with potential buyers and sellers.
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Looking for value? See how Act! compares.
Act! is the leading CRM system with an integrated marketing automation platform for small and midsize businesses, providing more CRM and marketing features for the price point. See for yourself!
$30
user/mo
billed annually
Act! Premium Cloud
Full-featured CRM +
Marketing Automation
$165
user/mo
billed annually
Salesforce Enterprise
$85
user/mo
billed annually
SugarCRM Advanced
$35
user/mo
billed annually
Zoho CRM Enterprise
$159
user/mo
billed annually
Keap Pro
Your savings with Act!
82%
65%
14%
81%
"It's a pleasure working with Act!"
I consider Act! a solution partner that has helped me build my business. I couldn’t have done it without a strong CRM. I’ve tried others over the years, like Goldmine (in the old days), Microsoft Dynamics CRM (a disaster for me), and most recently Monday.com CRM, and I always go back to my basics in Act! and get the job done. Updates have always been meaningful, especially incorporating its social media and marketing platform. Most helpful is its tech support. Reps answer questions thoroughly and are knowledgeable of Act! for both online and desktop applications.
Anthony N., Small Business Owner
G2 Review
Act! CRM software for real estate brokers helps you sell more properties.
Marketing Automation
Easier marketing.
- Develop and maintain meaningful relationships with buyers and sellers using customized communications.
- Benefit from easy-to-build email campaigns and customized email templates that are sent when specific triggers occur.
Lead Management Software
More leases and sales.
- Act! is an easy-to-use real estate lead management software that allows you to manage your leads using a simple, out-of-the-box sales process or one you configure to fit your business.
- Accurately forecast future pipeline and revenues.
Customer Management
Happier buyers and sellers.
- Stay on top of your customers and leads by easily accessing personalized information about them including past purchases, home equity, and listing price information.
- Improve customer service with a 360-degree view of every customer account.
Activity Management
Less busywork.
- Eliminate time-consuming manual tasks and paperwork.
- Customizable reports and easily accessible records help you stay organized and focused on the most important tasks.
Why choose Act!
The total relationship package.
Powerful CRM and marketing automation in one.
Unparalleled SMB know-how.
Put your trust in the most capable hands.
Unmatched flexibility and choice.
Act! accommodates all the unique ways you work.
93%
customer satisfaction
35+
years in business
800,000+
users worldwide
What Act! customers are saying
“I’m good at what I do because I have an incredibly thorough system with Act! right at the core of my business.”
Gretchen Osgood
Realtor, Principal Broker
Hawaiian Isle Real Estate
“If I didn’t have it, I’d be lost. I wouldn’t know where to turn. My Act! as a resource is worth at least $500,000 to me.”
Hal Hanstein
President
Cardinal Realty Group
Affordable plans that fit the unique ways you work.
Experience a feature-rich, customizable CRM and Marketing Automation platform with flexible deployment options.
Cloud-Based
Act! Premium Cloud
CRM + Marketing Automation*
$30
$40 (Cloud w/desktop sync)
USD/user/mo
(billed annually)
Choose Cloud to enjoy the convenience and peace of mind of a cloud-based solution where we handle all the technical details.
- Networked and offline access
- Self-managed security
- Complete control of updates
- Compatibility w/desktop add-ons
-
Act! Marketing Automation
(Basic tier) - Rich account management
- Calendar & activity tracking
- Dynamic sales pipeline management
- Act! Insight analytics
- Office, Outlook®, & Google™ integration
- Act! Companion mobile app
- Data import tool
- Expert technical support3
ON-Premises
Act! Premium Desktop
CRM + Marketing Automation*
$3750
USD/user/mo
(billed annually)
Choose Desktop if you want to experience the security and control of an on-premise solution where you deploy and manage the software.
- Immediate, browser-based access
- World-class, secure hosting
- Automatic updates and backups
- Optional desktop sync
- All features of Act! Premium Desktop, plus:
- Automatic upgrades
- Nightly backups
- Disaster recovery
- 6GB Cloud storage
- Desktop sync (optional $)
Integrate with the apps and tools you love.
Outlook CRM
Act! Companion
Custom Tables
Customers love our award winning software!
Ready to win customers for life?
Try Act! free for 14 days. No download or credit card required.
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entities. All other trademarks are property of their respective owners.