{"id":137130,"date":"2026-06-09T08:52:57","date_gmt":"2026-06-09T15:52:57","guid":{"rendered":"https:\/\/www.act.com\/?page_id=137130"},"modified":"2026-06-18T05:00:46","modified_gmt":"2026-06-18T12:00:46","slug":"politique-anti-spam","status":"publish","type":"page","link":"https:\/\/www.act.com\/fr\/informations-legales\/politique-anti-spam\/","title":{"rendered":"Politique anti-spam"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column]<div class=\"actcrm-page-banner-container standard \" style=\"background-image: url(https:\/\/www.act.com\/wp-content\/themes\/act-crm\/assets\/images\/actcrm-hero-banner.jpg);\">\n\t<div class=\"container\">\n\t\t\n\t\t\n\t\t<div class=\"page-banner-row\">\n\n\t\t\t\t\t\t<div class=\"page-banner-text\">\n\t\t\t\t<h1>Politique anti-spam<\/h1>\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>[\/vc_column][\/vc_row][vc_row full_width=\u00a0\u00bbstretch_row\u00a0\u00bb][vc_column][vc_row_inner css=\u00a0\u00bb.vc_custom_1750262660247{padding-top: 25px !important;padding-bottom: 25px !important;}\u00a0\u00bb el_class=\u00a0\u00bbcontainer-sm\u00a0\u00bb][vc_column_inner][vc_column_text css=\u00a0\u00bb\u00a0\u00bb]<\/p>\n<h2>Politique anti-spam<\/h2>\n<p>Afin de garantir la d\u00e9livrabilit\u00e9 des e-mails pour tous ses utilisateurs, Act! applique une politique de tol\u00e9rance z\u00e9ro en mati\u00e8re d&rsquo;envoi de spam. Toute violation de cette politique, telle que d\u00e9termin\u00e9e par Act!, peut entra\u00eener la suspension ou la r\u00e9siliation de votre compte, ou l&rsquo;obligation de prendre des mesures correctives. Aucun remboursement ne sera accord\u00e9 pour les cons\u00e9quences r\u00e9sultant d&rsquo;une violation de cette politique. Ceci fait partie de nos <a href=\"https:\/\/www.act.com\/en-gb\/terms-of-service\/\"><u>Conditions d&rsquo;utilisation<\/u><\/a>\u00a0(en anglais). Nous vous invitons \u00e9galement \u00e0 consulter notre <a href=\"https:\/\/www.act.com\/legal\/privacy-policy\/\"><u>Politique de confidentialit\u00e9<\/u><\/a>\u00a0(en anglais).<\/p>\n<h3><strong><b>Qu&rsquo;est-ce qu&rsquo;un spam ?<\/b><\/strong><\/h3>\n<p>Tout email non sollicit\u00e9 ou ind\u00e9sirable pour vos destinataires est consid\u00e9r\u00e9 comme du spam. En tant qu&rsquo;exp\u00e9diteur, il vous incombe de vous assurer que chaque email que vous envoyez est \u00e0 la fois souhait\u00e9 et attendu par vos destinataires.<\/p>\n<p>Les indications d&rsquo;envoi de spam incluent, mais ne se limitent pas \u00e0 :<\/p>\n<ul>\n<li>Un taux de plaintes pour spam sup\u00e9rieur \u00e0 0,1 %<\/li>\n<li>Un taux de rebonds permanents sup\u00e9rieurs \u00e0 5 %<\/li>\n<li>Un envoi vers des pi\u00e8ges \u00e0 spam<\/li>\n<li>Un signalement des spams fait directement au service charg\u00e9 des abus \u00e0 Act!<\/li>\n<\/ul>\n<h3>Exigences et recommandations pour rester conforme :<\/h3>\n<ul>\n<li>Vous devez obtenir l&rsquo;autorisation explicite de vos destinataires avant d&rsquo;envoyer des emails via les services Act!. Pour qu&rsquo;une autorisation soit consid\u00e9r\u00e9e comme explicite, elle doit \u00eatre donn\u00e9e librement, \u00eatre pr\u00e9cise, inform\u00e9e et sans ambigu\u00eft\u00e9. Il est recommand\u00e9 de conserver une trace \u00e9crite ou \u00e9lectronique de l&rsquo;autorisation pour chaque destinataire.<\/li>\n<li>Vous devez respecter les dispositions de la loi CAN-SPAM, m\u00eame si votre entreprise exerce ses activit\u00e9s en dehors des \u00c9tats-Unis, notamment :\n<ul>\n<li>Ne falsifiez pas les adresses \u00ab De \u00bb et \u00ab R\u00e9pondre \u00e0 \u00bb<\/li>\n<li>N&rsquo;utilisez pas d&rsquo;Objets trompeurs<\/li>\n<li>Pr\u00e9voyez un m\u00e9canisme de d\u00e9sinscription et donner suite aux demandes de d\u00e9sinscription rapidement<\/li>\n<li>Indiquez votre adresse postale<\/li>\n<\/ul>\n<\/li>\n<li>Vous devez conna\u00eetre et respecter toutes les lois r\u00e9gionales qui s&rsquo;appliquent \u00e0 vous ou \u00e0 vos destinataires (par exemple, la CASL, le RGPD, etc.).<\/li>\n<li>Afin d&rsquo;\u00e9viter toute violation de cette politique, il est \u00e9galement recommand\u00e9 d&rsquo;adopter les bonnes pratiques reconnues dans le secteur du marketing par email, telles que l&rsquo;utilisation d&rsquo;une confirmation par e-mail (ou \u00ab double opt-in \u00bb) et la suppression r\u00e9guli\u00e8re des contacts inactifs de votre liste de diffusion.<\/li>\n<\/ul>\n<h3>Act! n&rsquo;autorise pas :<\/h3>\n<ul>\n<li>L\u2019envoi \u00e0 des listes tierces : adresses e-mail achet\u00e9es, lou\u00e9es, emprunt\u00e9es, acquises dans le cadre d&rsquo;une coentreprise, collect\u00e9es ou obtenues de toute autre mani\u00e8re sans autorisation explicite.<\/li>\n<li>L\u2019envoi des messages \u00e0 des destinataires qui se sont pr\u00e9c\u00e9demment d\u00e9sabonn\u00e9s, ont signal\u00e9 un spam ou ont renvoy\u00e9 un message en erreur (hard bounce), sans avoir pr\u00e9alablement obtenu \u00e0 nouveau leur consentement explicite.<\/li>\n<li>L\u2019envoi des spams via un autre fournisseur de messagerie qui redirige les destinataires vers les services d&rsquo;Act!.<\/li>\n<li>L\u2019envoi d&#8217;emails ou de mod\u00e8les g\u00e9n\u00e9r\u00e9s par les services Act! via un autre fournisseur de messagerie.<\/li>\n<li>L\u2019envoi d&#8217;emails contenant du contenu li\u00e9 au spam ou provenant d&rsquo;industries li\u00e9es au spam.<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][\/vc_column][\/vc_row][vc_row full_width=\u00a0\u00bbstretch_row\u00a0\u00bb][vc_column][vc_row_inner css=\u00a0\u00bb.vc_custom_1750262660247{padding-top: 25px !important;padding-bottom: 25px !important;}\u00a0\u00bb el_class=\u00a0\u00bbcontainer-sm\u00a0\u00bb][vc_column_inner][vc_column_text css=\u00a0\u00bb\u00a0\u00bb] Politique anti-spam Afin de garantir la d\u00e9livrabilit\u00e9 des e-mails pour tous ses utilisateurs, Act! applique une politique de tol\u00e9rance z\u00e9ro en mati\u00e8re d&rsquo;envoi de spam. Toute violation de cette politique, telle que d\u00e9termin\u00e9e par Act!, peut entra\u00eener la suspension ou la r\u00e9siliation de votre compte, ou [&hellip;]<\/p>\n","protected":false},"author":45,"featured_media":0,"parent":42600,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-137130","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Politique anti-spam - Act!<\/title>\n<meta name=\"description\" content=\"Notre politique anti-spam garantit une utilisation conforme d&#039;Act!. 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