{"id":119029,"date":"2025-05-28T12:55:13","date_gmt":"2025-05-28T19:55:13","guid":{"rendered":"https:\/\/www.act.com\/blog\/whats-new-in-act-mobile-smarter-features-for-on-the-go-crm\/"},"modified":"2025-06-03T15:31:53","modified_gmt":"2025-06-03T22:31:53","slug":"whats-new-in-act-mobile-smarter-features-for-on-the-go-crm","status":"publish","type":"post","link":"https:\/\/www.act.com\/en-gb\/blog\/whats-new-in-act-mobile-smarter-features-for-on-the-go-crm\/","title":{"rendered":"What\u2019s New in Act! Mobile: Smarter Features for On-the-Go CRM"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-118951\" src=\"https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Act-Mobile-Banner-final-02-scaled.png\" alt=\"Headere image for blog including an illustration of mobile phone with icons\" width=\"660\" height=\"360\" srcset=\"https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Act-Mobile-Banner-final-02-scaled.png 2560w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Act-Mobile-Banner-final-02-300x164.png 300w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Act-Mobile-Banner-final-02-1024x559.png 1024w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Act-Mobile-Banner-final-02-768x419.png 768w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Act-Mobile-Banner-final-02-1536x839.png 1536w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Act-Mobile-Banner-final-02-2048x1118.png 2048w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Being mobile-ready isn\u2019t just convenient\u2014it\u2019s a revenue driver. Sales reps who use mobile CRM are <\/span><b>three times more likely to meet their sales targets<\/b><span style=\"font-weight: 400;\">, while <\/span><b>78% of buyers<\/b><span style=\"font-weight: 400;\"> say they purchase from the company that responds first. Teams also report a <\/span><b>74% improvement in customer satisfaction<\/b><span style=\"font-weight: 400;\">, alongside better data accuracy and stronger CRM adoption across the board. These are just a few of the proven benefits of mobile CRM that have made it a must-have for modern businesses.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-118965\" src=\"https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Mobile-CRM-Stats-Blog-01.png\" alt=\"a callout that says, &quot;50% of Sales teams say mobile CRM improves data accuracy and interactions. \" width=\"660\" height=\"124\" srcset=\"https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Mobile-CRM-Stats-Blog-01.png 2482w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Mobile-CRM-Stats-Blog-01-300x56.png 300w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Mobile-CRM-Stats-Blog-01-1024x193.png 1024w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Mobile-CRM-Stats-Blog-01-768x145.png 768w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Mobile-CRM-Stats-Blog-01-1536x289.png 1536w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Mobile-CRM-Stats-Blog-01-2048x385.png 2048w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s exactly what Act! Mobile is built for\u2014empowering users to manage contacts, schedules, opportunities, and more, all from their phone.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s exactly what <\/span><b>Act! Mobile<\/b><span style=\"font-weight: 400;\"> is built for\u2014empowering users to manage contacts, schedules, opportunities, and more, all from their mobile.<\/span><\/p>\n<h3><b>Power in Your Pocket: What\u2019s New in Act! Mobile<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">When we first introduced Act! Mobile, our goal was simple: to give you the ability to manage your business relationships from anywhere\u2014without sacrificing depth or functionality. Since that launch, we&#8217;ve been listening closely to feedback from users, and the result is a more powerful, more intuitive mobile experience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">From deeper customisation to smarter workflows, Act! Mobile has grown rapidly. Whether you&#8217;re new to the app or have been using it since day one, here\u2019s a look at how far it\u2019s come.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-118979\" src=\"https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Whats-New-in-Act-Blog-02.png\" alt=\"an illustration of three people interacting with a cellphone and the different content a mobile app provides\" width=\"660\" height=\"606\" srcset=\"https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Whats-New-in-Act-Blog-02.png 2481w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Whats-New-in-Act-Blog-02-300x276.png 300w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Whats-New-in-Act-Blog-02-1024x941.png 1024w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Whats-New-in-Act-Blog-02-768x705.png 768w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Whats-New-in-Act-Blog-02-1536x1411.png 1536w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Whats-New-in-Act-Blog-02-2048x1881.png 2048w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/p>\n<h3><b>A Smoother Start, Right from the First Tap<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">We\u2019ve made it even easier to get started. Installation is quick, appearance settings are now customisable, and the Home screen has been refined to surface what matters most\u2014like your recent contacts, tasks, and calendar items\u2014right when you need them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s not just a mobile app. It\u2019s your business command centre in your pocket.<\/span><\/p>\n<h3><b>Contacts, Reimagined for Real Work<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Managing contacts on the go used to feel limiting. Not anymore.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Admins can now customise the contact layout directly within the app\u2014adding or removing fields, including custom ones you&#8217;ve created in Act! Cloud. Whether you&#8217;re in the field or between meetings, you can tailor contact records to match your workflow.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can also swipe left on a contact to quickly edit or delete, and download any attachments added to notes\u2014all from your mobile.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-118986\" src=\"https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Layout-Editor-01-scaled.png\" alt=\"an illustration of a large cellphone with Act! Advantage mobile app on the screen and two people next to it\" width=\"660\" height=\"431\" srcset=\"https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Layout-Editor-01-scaled.png 2560w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Layout-Editor-01-300x196.png 300w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Layout-Editor-01-1024x669.png 1024w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Layout-Editor-01-768x502.png 768w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Layout-Editor-01-1536x1004.png 1536w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/Layout-Editor-01-2048x1339.png 2048w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/p>\n<h3><b>A Calendar That Works Like You Do<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The calendar experience has been completely rethought to help you stay on top of your schedule. Switch between views, manage your task list, and create or clear activities on the fly. Most importantly, activities can now be linked directly to contacts and companies, giving your events the full context they need.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It&#8217;s everything you expect from your CRM calendar\u2014now optimised for your mobile rhythm.<\/span><\/p>\n<h3><b>Smarter Sales Tracking with Opportunities<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Your pipeline doesn\u2019t pause when you leave your desk. Now, it doesn\u2019t have to. Opportunities in Act! Mobile now show linked contacts and companies directly in the list view\u2014so you always know who\u2019s involved. Sorting, filtering, and managing your deals is faster and more intuitive, allowing you to act (no pun intended) as quickly as your sales move.<\/span><\/p>\n<h3><b>Search That Moves With You<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Looking for a contact nearby? Need to pull up a specific record on the spot? With global and proximity search built in, Act! Mobile makes it easy to find the people and information you need\u2014when and where you need it. While this area hasn\u2019t changed much recently, it&#8217;s still one of the most-valued features among users who rely on location-based customer access.<\/span><\/p>\n<h3><b>Yes, Companies Are Now Mobile Too<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">One of the biggest leaps forward? You can now create, manage, and <\/span><b>edit Companies<\/b><span style=\"font-weight: 400;\"> within Act! Mobile.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-118993\" src=\"https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/companies-blog-03.png\" alt=\"an illustratin of two people standing next to large cellphones with mobile app screen and icons\" width=\"660\" height=\"441\" srcset=\"https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/companies-blog-03.png 2481w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/companies-blog-03-300x201.png 300w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/companies-blog-03-1024x685.png 1024w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/companies-blog-03-768x514.png 768w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/companies-blog-03-1536x1027.png 1536w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/companies-blog-03-2048x1369.png 2048w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Just like with Contacts, there&#8217;s a full Layout Editor that allows you to personalise how company information appears\u2014so the structure you\u2019ve set up on Act! Cloud now travels with you seamlessly.<\/span><\/p>\n<h3><b>Little Touches That Make a Big Difference<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Beyond the headline features, we\u2019ve added several subtle improvements designed to make your experience smoother:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The ID\/Status picker now spans the entire screen and allows for multi-selection<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You can now view attachments linked to both activities and histories<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The app version is clearly shown on the Account page, so you always know what you\u2019re running<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">List views have received a clean, consistent UI refresh<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">All of these enhancements are part of our ongoing commitment to making Act! Mobile not just a companion to your cloud-based CRM\u2014but a powerful, standalone experience in its own right.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whether you&#8217;re in the office, out in the field, or somewhere in between, Act! Mobile keeps you connected to your data, your schedule, and your customers\u2014without missing a beat.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The best part? We\u2019re just getting started.<\/span><\/p>\n<h3><b>See It in Action!<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Missed the live session? Not to worry\u2014you can now <\/span><b>watch our recorded webinar<\/b><span style=\"font-weight: 400;\"> covering all the latest enhancements to Act! Mobile. Whether you\u2019re new to the app or looking to explore more advanced features, this session is packed with practical tips and feature walkthroughs\u2014directly from our product experts.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udc49 <\/span><a href=\"https:\/\/act-crm.zoom.us\/rec\/share\/krfvcNIGFo62SKyfEsW0UGvOzzLzpr84iXBlnrr3OM8df8fn27DM4-TmnodvnDw8.v8LZbsc396TGxoWi?startTime=1748444116000\"><b>Watch the webinar here<\/b><\/a><\/p>\n<h3><b>Get the App<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Ready to experience Act! Mobile for yourself? Available exclusively for Act! Cloud subscribers &#8211; Download the latest version:<\/span><\/p>\n<p><a href=\"https:\/\/apps.apple.com\/us\/app\/act-mobile\/id6461600516?platform=iphone\"><span style=\"font-weight: 400;\">App Store <\/span><\/a><span style=\"font-weight: 400;\">\u00a0\u00a0\u00a0<\/span><a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.act.ion&amp;hl=en_US&amp;pli=1\"><span style=\"font-weight: 400;\">Play store\u00a0<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Or scan the QR code below to download instantly:<\/span><\/p>\n<p><a href=\"https:\/\/qrco.de\/bfEs4t\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-119000\" src=\"https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/download-button-03-scaled.png\" alt=\"a callout with the app download links and QR code\" width=\"660\" height=\"138\" srcset=\"https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/download-button-03-scaled.png 2560w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/download-button-03-300x63.png 300w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/download-button-03-1024x214.png 1024w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/download-button-03-768x160.png 768w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/download-button-03-1536x321.png 1536w, https:\/\/www.act.com\/wp-content\/uploads\/2025\/05\/download-button-03-2048x428.png 2048w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Being mobile-ready isn\u2019t just convenient\u2014it\u2019s a revenue driver. Sales reps who use mobile CRM are three times more likely to meet their sales targets, while 78% of buyers say they purchase from the company that responds first. Teams also report a 74% improvement in customer satisfaction, alongside better data accuracy and stronger CRM adoption across [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":119021,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[624],"tags":[],"class_list":["post-119029","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-act-product-spotlight-en-gb"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Act! 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