{"id":39356,"date":"2021-08-05T05:06:05","date_gmt":"2021-08-05T05:06:05","guid":{"rendered":"https:\/\/act.com\/customer-database-software\/"},"modified":"2025-06-27T04:33:45","modified_gmt":"2025-06-27T11:33:45","slug":"customer-database-software","status":"publish","type":"page","link":"https:\/\/www.act.com\/en-gb\/customer-database-software\/","title":{"rendered":"Customer Database Software"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column]<div class=\"actcrm-page-banner-container standard \" style=\"background-image: url(https:\/\/www.act.com\/wp-content\/uploads\/Main-Header-Background-2-1.png);\">\n\t<div class=\"container\">\n\t\t\n\t\t\n\t\t<div class=\"page-banner-row\">\n\n\t\t\t\t\t\t<div class=\"page-banner-text\">\n\t\t\t\t<h1>Customer Database Software<\/h1>\n<p>A customer database software like Act! enables you to manage your customer information efficiently. Make your customer data actionable with easy access to rich, actionable customer and business insights.<\/p>\n\n<a class=\"orange-button\" href=\"\/en-gb\/trial\/act\/\" target=\"_blank\">Try it free<\/a>\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>[\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1741096161372{margin-bottom: 0px !important;padding-bottom: 35px !important;}&#8221;][vc_column][vc_row_inner css=&#8221;.vc_custom_1741096490602{margin-bottom: 0px !important;}&#8221;][vc_column_inner css=&#8221;.vc_custom_1741096475520{padding-top: 0px !important;}&#8221;][vc_empty_space height=&#8221;40px&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 style=\"text-align: center;\">Customer database software that puts your data into action<\/h2>\n<p style=\"text-align: center;\">Customer data means nothing if you don\u2019t know how to use it. Figure out the needs and desires of your customers, identify the hottest leads or the most frequent buyers and make them a priority \u2013 with Act! CRM\u2019s customer database software.<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_row_inner content_placement=&#8221;middle&#8221;][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;2130&#8243; img_size=&#8221;full&#8221; alignment=&#8221;right&#8221; css=&#8221;&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2>All your customer details in one place<\/h2>\n<p><strong>Gain quick access to all your customer data<\/strong> and history in one central repository that enables you to be productive from wherever you work\u2014the office, home, or the road. Boost teamwork and productivity with a database that allows you to share instant updates and customer information with your colleagues.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1745828636646{background-color: #EDEFFF !important;}&#8221;][vc_column][vc_row_inner content_placement=&#8221;middle&#8221;][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2>A tool for segmenting your contacts<\/h2>\n<p><strong>Make your email marketing more effective<\/strong>, convert more leads into sales and create an exceptional customer experience. Organise similar contacts into groups and deliver highly targeted marketing and sales campaigns.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;2129&#8243; img_size=&#8221;full&#8221; css=&#8221;&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_row_inner content_placement=&#8221;middle&#8221;][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;2128&#8243; img_size=&#8221;full&#8221; alignment=&#8221;right&#8221; css=&#8221;&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2>Actionable database reports &amp; insights<\/h2>\n<p><strong>Stay in the know<\/strong> with 50+ preconfigured reports or create custom reports with the report designer. Export reports to Microsoft\u00ae Excel, HTML, PDF, or email. See dynamic, visual snapshots of real-time metrics covering sales productivity and performance, sales pipeline health, top performing products, win\/loss analysis, and more.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1741098768526{background-color: #EDEFFF !important;}&#8221;][vc_column][vc_row_inner content_placement=&#8221;top&#8221; el_class=&#8221;two-column-section&#8221;][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221; el_class=&#8221;checklist&#8221;]<\/p>\n<h2>Why choose Act!\u2019s customer database software?<\/h2>\n<ul>\n<li>Quick, organised access to all your customer data and history in one central repository.<\/li>\n<li>Freedom to tailor the Act! database to your unique needs.<\/li>\n<li>Rich, actionable customer insights for better marketing and sales campaigns.<\/li>\n<li>50+ preconfigured reports or create custom reports with the report designer.<\/li>\n<li>Extensive online training resources that help you get the most from Act!.<\/li>\n<li>Expert technical support1 with phone, live chat, and email options.<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2>Take a free self-guided tour of Act!.<\/h2>\n<p style=\"text-align: center;\"><a class=\"orange-button\" href=\"https:\/\/www.act.com\/en-gb\/trial\/act\/\" target=\"_blank\" rel=\"noopener\">Start the tour<\/a><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1741099720247{background-color: #F8F8F8 !important;}&#8221;][vc_column][vc_row_inner el_class=&#8221;container-sm&#8221;][vc_column_inner][vc_empty_space height=&#8221;20px&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3 style=\"text-align: center;\">Customer Database FAQ<\/h3>\n<p>[\/vc_column_text]<div class=\"actcrm-accordian-row-container wpb_content_element \">\n    <div class=\"inner\">\n        <div class=\"accordian-row-title\">\n            What is customer database management?        <\/div>\n        <div class=\"accordian-row-paragraph\">\n            <p>Customer database management is the way a company keeps track of the information they have collected about their customers.<\/p>        <\/div>\n    <\/div>\n<\/div><div class=\"actcrm-accordian-row-container wpb_content_element \">\n    <div class=\"inner\">\n        <div class=\"accordian-row-title\">\n            What is a CRM customer database?        <\/div>\n        <div class=\"accordian-row-paragraph\">\n            <p>A CRM customer database like Act! encompasses all the customer data that you collected, stored and analysed using your customer relationship management program. To learn more about CRM databases, read our article <a href=\"\/en-gb\/what-is-a-crm-database\/\">What is a CRM database?<\/a><\/p>        <\/div>\n    <\/div>\n<\/div><div class=\"actcrm-accordian-row-container wpb_content_element \">\n    <div class=\"inner\">\n        <div class=\"accordian-row-title\">\n            What are the benefits of using customer database software?        <\/div>\n        <div class=\"accordian-row-paragraph\">\n            <p>Using the data that is stored in a CRM customer database or customer database software, a company can not only figure out the needs and desires of their customers, but it can also identify the hottest leads or the most frequent buyers and make them a priority. In addition to this, a company can also forecast its sales and create segmented marketing strategies and campaigns.<\/p>        <\/div>\n    <\/div>\n<\/div><div class=\"actcrm-accordian-row-container wpb_content_element \">\n    <div class=\"inner\">\n        <div class=\"accordian-row-title\">\n            How to maintain and manage a customer database?        <\/div>\n        <div class=\"accordian-row-paragraph\">\n            <p>Your customer database is one of the greatest assets your business has so it is crucial to keep a clean and up to date data about your customers. As a minimum, you should probably have some processes in place to remove inactive contacts, identify and manage duplicates, and standardise your data entry. Check our blog article to learn more about <a href=\"\/en-gb\/why-and-how-to-keep-a-centralised-clean-customer-database\/\">maintaining a clean customer database<\/a>.<\/p>        <\/div>\n    <\/div>\n<\/div><div class=\"actcrm-accordian-row-container wpb_content_element \">\n    <div class=\"inner\">\n        <div class=\"accordian-row-title\">\n            What is the cost of Act!\u2019s customer database software?        <\/div>\n        <div class=\"accordian-row-paragraph\">\n            <p>From entry-level to full-featured CRM, Act! has a solution that's right for your business. Check out our&nbsp;<a href=\"\/pricing\/\">prices<\/a>&nbsp;to learn more.<\/p>        <\/div>\n    <\/div>\n<\/div><div class=\"actcrm-accordian-row-container wpb_content_element \">\n    <div class=\"inner\">\n        <div class=\"accordian-row-title\">\n            Does Act! include a customer database app?        <\/div>\n        <div class=\"accordian-row-paragraph\">\n            <p>Yes, Act! Companion, a CRM app designed for iPhone\u00ae, iPad\u00ae, and Android\u2122 is included in your Act! Premium subscription at no extra charge. Learn more about Act!'s <a href=\"\/en-gb\/connections\/act-companion\/\">CRM Mobile App<\/a>.<\/p>        <\/div>\n    <\/div>\n<\/div><div class=\"actcrm-accordian-row-container wpb_content_element \">\n    <div class=\"inner\">\n        <div class=\"accordian-row-title\">\n            Can I import customer data from Excel\u00ae or other sources to Act!?        <\/div>\n        <div class=\"accordian-row-paragraph\">\n            <p>Yes, Act! gives you the ability to import data from a variety of popular applications such as Microsoft\u00ae Excel eliminating the need to enter them manually. The Import Wizard enables you to quickly import customer data directly from Excel without having to map it.<\/p>        <\/div>\n    <\/div>\n<\/div>[\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][vc_empty_space height=&#8221;40px&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1751023960625{padding-top: 50px !important;padding-bottom: 50px !important;background-image: url(https:\/\/www.act.com\/wp-content\/uploads\/2021\/08\/fib-industries.png?id=25893) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column][vc_row_inner content_placement=&#8221;middle&#8221;][vc_column_inner][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3 class=\"white-heading\" style=\"text-align: center;\">Don\u2019t take our word for it!<\/h3>\n<h3 class=\"white-heading mt-0\" style=\"text-align: center;\">See why our customers love Act!:<\/h3>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner content_placement=&#8221;middle&#8221; el_class=&#8221;container-sm align-center&#8221; css=&#8221;.vc_custom_1748349492312{padding-top: 80px !important;padding-right: 80px !important;padding-bottom: 80px !important;padding-left: 80px !important;background-color: #0000009C !important;}&#8221;][vc_column_inner el_class=&#8221;left-video-column&#8221; width=&#8221;2\/3&#8243; css=&#8221;.vc_custom_1748351025610{padding-top: 0px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1748352630673{padding-top: 0px !important;}&#8221;]<\/p>\n<p class=\"white-text\" style=\"text-align: left;\">I wouldn\u2019t consider any CRM supplier other than Act!. In our case, this system has been fine-tuned to create a whole range of interfaces between databases that used to operate separately in the past.\u201d<\/p>\n<p style=\"text-align: left;\"><strong class=\"white-text\">Ruurd Schut<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1748350930343{padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 30px !important;}&#8221;][vc_single_image image=&#8221;1131&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column_inner][\/vc_row_inner][vc_column_text css=&#8221;.vc_custom_1751024011320{margin-bottom: 0px !important;padding-top: 50px !important;}&#8221;]<\/p>\n<p style=\"text-align: center;\"><a class=\"orange-button\" href=\"https:\/\/www.act.com\/en-gb\/customer-successes\/\" target=\"_blank\" rel=\"noopener\">More customer stories<\/a><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1740410107751{margin-bottom: 0px !important;padding-top: 40px !important;padding-bottom: 40px !important;background-color: #0B1031 !important;}&#8221;][vc_column][vc_row_inner el_class=&#8221;solvemychaos-footer-cta&#8221; css=&#8221;.vc_custom_1740410116505{margin-bottom: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column_inner][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 class=\"white-text\" style=\"text-align: center; font-size: clamp(3.0rem, 2vw + 1rem, 5.4rem);\">Big results. Small investment.<\/h2>\n<p class=\"white-text\" style=\"text-align: center; font-size: 2.0rem;\">Ready to take the first step?<\/p>\n<p>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1751024019863{margin-top: 30px !important;}&#8221;]<\/p>\n<p style=\"text-align: center;\"><a class=\"orange-button\" href=\"https:\/\/www.act.com\/en-gb\/trial\/act\/\" target=\"_blank\" rel=\"noopener\">Try it free<\/a><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1741096161372{margin-bottom: 0px !important;padding-bottom: 35px !important;}&#8221;][vc_column][vc_row_inner css=&#8221;.vc_custom_1741096490602{margin-bottom: 0px !important;}&#8221;][vc_column_inner css=&#8221;.vc_custom_1741096475520{padding-top: 0px !important;}&#8221;][vc_empty_space height=&#8221;40px&#8221;][vc_column_text css=&#8221;&#8221;] Customer database software that puts your data into action Customer data means nothing if you don\u2019t know how to use it. Figure out the needs and desires of your customers, identify the hottest leads or the most frequent buyers and make [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-39356","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Customer Database Software | Act! CRM Customer Database<\/title>\n<meta name=\"description\" content=\"A customer database software helps better manage customer information in order to provide better customer experiences and improve internal processes.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.act.com\/en-gb\/customer-database-software\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Customer Database Software | Act! CRM Customer Database\" \/>\n<meta property=\"og:description\" content=\"A customer database software helps better manage customer information in order to provide better customer experiences and improve internal processes.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.act.com\/en-gb\/customer-database-software\/\" \/>\n<meta property=\"og:site_name\" content=\"Act!\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-27T11:33:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.act.com\/wp-content\/uploads\/2020\/11\/act-logo.png\" \/>\n\t<meta property=\"og:image:width\" content=\"250\" \/>\n\t<meta property=\"og:image:height\" content=\"250\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.act.com\\\/en-gb\\\/customer-database-software\\\/\",\"url\":\"https:\\\/\\\/www.act.com\\\/en-gb\\\/customer-database-software\\\/\",\"name\":\"Customer Database Software | Act! CRM Customer Database\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.act.com\\\/en-gb\\\/#website\"},\"datePublished\":\"2021-08-05T05:06:05+00:00\",\"dateModified\":\"2025-06-27T11:33:45+00:00\",\"description\":\"A customer database software helps better manage customer information in order to provide better customer experiences and improve internal processes.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.act.com\\\/en-gb\\\/customer-database-software\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.act.com\\\/en-gb\\\/customer-database-software\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.act.com\\\/en-gb\\\/customer-database-software\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.act.com\\\/en-gb\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Customer Database Software\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.act.com\\\/en-gb\\\/#website\",\"url\":\"https:\\\/\\\/www.act.com\\\/en-gb\\\/\",\"name\":\"Act!\",\"description\":\"CRM &amp; Marketing Automation in One\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.act.com\\\/en-gb\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.act.com\\\/en-gb\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.act.com\\\/en-gb\\\/#organization\",\"name\":\"Act!\",\"url\":\"https:\\\/\\\/www.act.com\\\/en-gb\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.act.com\\\/en-gb\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.act.com\\\/wp-content\\\/uploads\\\/2021\\\/07\\\/logo_fe5000.png\",\"contentUrl\":\"https:\\\/\\\/www.act.com\\\/wp-content\\\/uploads\\\/2021\\\/07\\\/logo_fe5000.png\",\"width\":120,\"height\":120,\"caption\":\"Act!\"},\"image\":{\"@id\":\"https:\\\/\\\/www.act.com\\\/en-gb\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Customer Database Software | Act! CRM Customer Database","description":"A customer database software helps better manage customer information in order to provide better customer experiences and improve internal processes.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.act.com\/en-gb\/customer-database-software\/","og_locale":"en_GB","og_type":"article","og_title":"Customer Database Software | Act! CRM Customer Database","og_description":"A customer database software helps better manage customer information in order to provide better customer experiences and improve internal processes.","og_url":"https:\/\/www.act.com\/en-gb\/customer-database-software\/","og_site_name":"Act!","article_modified_time":"2025-06-27T11:33:45+00:00","og_image":[{"width":250,"height":250,"url":"https:\/\/www.act.com\/wp-content\/uploads\/2020\/11\/act-logo.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Estimated reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.act.com\/en-gb\/customer-database-software\/","url":"https:\/\/www.act.com\/en-gb\/customer-database-software\/","name":"Customer Database Software | Act! CRM Customer Database","isPartOf":{"@id":"https:\/\/www.act.com\/en-gb\/#website"},"datePublished":"2021-08-05T05:06:05+00:00","dateModified":"2025-06-27T11:33:45+00:00","description":"A customer database software helps better manage customer information in order to provide better customer experiences and improve internal processes.","breadcrumb":{"@id":"https:\/\/www.act.com\/en-gb\/customer-database-software\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.act.com\/en-gb\/customer-database-software\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.act.com\/en-gb\/customer-database-software\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.act.com\/en-gb\/"},{"@type":"ListItem","position":2,"name":"Customer Database Software"}]},{"@type":"WebSite","@id":"https:\/\/www.act.com\/en-gb\/#website","url":"https:\/\/www.act.com\/en-gb\/","name":"Act!","description":"CRM &amp; Marketing Automation in One","publisher":{"@id":"https:\/\/www.act.com\/en-gb\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.act.com\/en-gb\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.act.com\/en-gb\/#organization","name":"Act!","url":"https:\/\/www.act.com\/en-gb\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.act.com\/en-gb\/#\/schema\/logo\/image\/","url":"https:\/\/www.act.com\/wp-content\/uploads\/2021\/07\/logo_fe5000.png","contentUrl":"https:\/\/www.act.com\/wp-content\/uploads\/2021\/07\/logo_fe5000.png","width":120,"height":120,"caption":"Act!"},"image":{"@id":"https:\/\/www.act.com\/en-gb\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.act.com\/en-gb\/wp-json\/wp\/v2\/pages\/39356","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.act.com\/en-gb\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.act.com\/en-gb\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.act.com\/en-gb\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.act.com\/en-gb\/wp-json\/wp\/v2\/comments?post=39356"}],"version-history":[{"count":7,"href":"https:\/\/www.act.com\/en-gb\/wp-json\/wp\/v2\/pages\/39356\/revisions"}],"predecessor-version":[{"id":120000,"href":"https:\/\/www.act.com\/en-gb\/wp-json\/wp\/v2\/pages\/39356\/revisions\/120000"}],"wp:attachment":[{"href":"https:\/\/www.act.com\/en-gb\/wp-json\/wp\/v2\/media?parent=39356"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.act.com\/en-gb\/wp-json\/wp\/v2\/categories?post=39356"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.act.com\/en-gb\/wp-json\/wp\/v2\/tags?post=39356"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}