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Read more about the article Email marketing for nonprofits: Better results, less work

Email marketing for nonprofits: Better results, less work

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It can be tempting to think an email marketing strategy is outdated and irrelevant. Some may say that nonprofits should focus more on upping their social media game to reach…

Continue ReadingEmail marketing for nonprofits: Better results, less work
Read more about the article The (not so) hidden risks of outdated software

The (not so) hidden risks of outdated software

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If you’re running a version of Act! that you purchased a few years ago (or more!), chances are your version has been retired. This means you’re no longer receiving key…

Continue ReadingThe (not so) hidden risks of outdated software
Read more about the article Why and how to keep a centralized, clean customer database

Why and how to keep a centralized, clean customer database

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Most of the businesses maintain different databases for client information and it often becomes a nuisance to keep everything synchronized and well-managed. Exporting data from one platform to another and…

Continue ReadingWhy and how to keep a centralized, clean customer database
Read more about the article How to improve Customer Experience with CRM

How to improve Customer Experience with CRM

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In today’s technology dominated world customers are interacting with businesses differently than they have in the past. They’re more informed and socially engaged, posing a challenge to many businesses. And,…

Continue ReadingHow to improve Customer Experience with CRM

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