Identify

Where Your Business Wins

Learn how to target your most profitable customers & identify new lucrative markets.

Featured Articles

New Business, new business, new business! When thinking about fresh and exciting ways to grow your business, your plans probably revolve around finding those ever elusive new customers...

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Small business owners in the U.S. have a lot on their minds these days. For one thing, about half of small businesses fail within the first 4 years following their launch...

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No two companies are exactly alike. Different product or service types, customer profiles, timelines, and patterns of staff communication and management call for different measurements to assess production...

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Gain insights into how businesses can use marketing to fuel small business growth. From identifying marketing opportunities to implementing an integrated marketing strategy.

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6 Ways to Identify Opportunities

The arrival of the New Year means it's time for a fresh start for your business. As 2018 begins, you want to be sure that you're taking advantage of as many new business...

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Inform your entire marketing strategy, your website, social media pages, advertisements, emails, and other promotional tools by identifying your target market.

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Whether you are a business owner, manager, or sales person, your chosen profession is sales. We should always step out of our comfort zone.

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Customer loyalty and retention drive referrals and inevitably, revenue. Customer retention takes time to bear fruit and it is certainly worth investing your time and effort into it.

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Your relationship with your customers is the most important element of your business. You may have a great product or service and you’re likely selling it at a competitive price. However, if you don’t have a quality CRM tool at your disposal, your business is likely to suffer.

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The article explains what a sales pipeline is and why it is important for businesses of all size. It also explains how an efficient sales pipeline can be set up and how it can be used to predict the prospected business and improve the process of converting prospects into customers.

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If you're a solopreneur, someone who runs a one-person business, you face some special challenges. With no partners or employees, you're responsible for keeping everything running. This position has its benefits as well as its drawbacks.

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