By: Brittany Christiansen | 3/21/2017
Email marketing is a vibrant and powerful way to connect with people. As a business owner, email marketing is a must have in your digital strategy. For at least 10 years in a row, email generates the highest ROI for marketers. For businesses, total spending for email marketing communications topped $12 billion over the past year and is expected to grow by 18.5% over the next five years! This number is astounding and it should prove to anyone who doubts the effectiveness of email marketing that email is not dead. It’s necessary to providing customer-centric experiences. As a SMB, you must understand the latest email marketing statistics and best practices to help guide and improve your overall marketing strategy.
Check out our infographic below and start using email marketing to your advantage today. You’ll find that it will help increase sales and overall revenue almost immediately!
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