ENEWS > SUMMER 2008
Spotlight on ACT! Customers
ACT! by Sage Premium—A Valuable Investment for Amerifund
Challenge
As Amerifund sought to provide better sales and marketing tools to its staff, a scalable, integrated database was required.
Solution
Upgrading to ACT! by Sage Premium gives Amerifund a single, centralized database accessible to the entire staff.
Results
Amerifund is able to selectively target subsets of its database for e-mail campaigns. Mail merge templates save time and ensure consistent communication. ACT! Premium is easy to learn and use, and as a result, the adoption rate among staff is 100 percent.
“ACT! Premium enables us to manage our sales process and effectively market to our client base.”
R. Wade Rasmussen, president of Amerifund
Read more.
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